Kevin Lygo from ITV speaking at VLV Spring Conference 2024
Kevin Lygo speaks to the Voice of the Listener & Viewer Spring Conference in London. Kevin is Managing Director, Media and ...
Managing Director, Media and Entertainment, ITV plc
Verified interview transcripts, podcast appearances, and direct quotes from Kevin Lygo, Managing Director, Media and Entertainment at ITV plc. AI-verified speaker identity with full-text searchable transcripts.
Kevin Lygo speaks to the Voice of the Listener & Viewer Spring Conference in London. Kevin is Managing Director, Media and ...
It’s been a robust year for the ITV portfolio: share is up with impressive performances from key drama launches, Liar and Trauma, the rebooted Dancing on Ice and even Good Morning Britain putting in a good show for the UK’s biggest commercial broadcaster. With a year of some significant highs as well as some troubling talent-related lows, ITV’s Kevin Lygo returns to Edinburgh to give us the inside track on his formula for growth in these challenged times. And riding high on the record-breaking success of gamechanger, Love Island, ITV Digital’s Paul Mortimer will talk us through his strategy…
Just over a year into the job, ITV's Director of Television Kevin Lygo, has certainly delivered on the promise to take risks and shake-up the broadcaster's schedule. But with criticism as well as praise leveled at some of those risks, Kevin will talk frankly about the success of The Voice and the ongoing plan to expand Saturday night entertainment, taking Coronation Street six times a week and what he really thinks about The Nightly Show. With commercial television under pressure from all sides, is innovation in factual or entertainment ever an objective?
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