President, Asia Pacific, Colgate-palmolive
Search every verified Mukul Deoras interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Mukul Deoras, President of Asia Pacific at Colgate-Palmolive, participated in the CII National FMCG Summit 2021, where he discussed the evolving priorities of supply chains. He stated that "speed and flexibility will be the driver of supply chain of the future" and described scale as "an overplayed attribute." Deoras also commented on the Indian market, calling its fundamentals "the strongest I see anywhere in the region," citing growing income and consumption, as well as an increase in multiple-income families and disposable income. In a 2012 interview, Deoras addressed Colgate's approach to innovation and market leadership. He said the company is "careful in what we bring to the market" and focuses on innovations that address "a real consumer need." He noted that nearly 40% of India's population does not use toothpaste, and emphasized the importance of understanding local oral care habits, such as brushing before eating, which differs from practices in other parts of the world.
“The fundamentals in India are very very strong perhaps the strongest I see anywhere in the region... whether it's talking about growing income, growing consumption, multiple income families especially down the economic strata where the multiple income families has actually increased the per capita income and more impor...”
“Scale was the driver of supply chain at one point in time. I think speed and flexibility will be the driver of supply chain of the future. There is absolutely no question about that and I think the scale is an overplayed attribute honestly.”
This session was part of the CII National FMCG Summit 2021.
Brand Equity: In conversation with Colgate India CEO Mukul Deoras.
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