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David Allemann

Co-CEO and Executive Co-Chairman, On Holding

Search every verified David Allemann interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. David Allemann, co-founder and co-CEO of On Holding, has recently discussed the company's expansion into soccer through a partnership with Kylian Mbappé, describing it as the brand's first soccer deal and part of a broader strategy to extend beyond cleats into apparel and street culture. He also outlined plans for the company's investor day, including entry into golf footwear, which he said would apply On's running technologies to a market with limited recent innovation. Addressing the company's stock decline, Allemann stated that On is not chasing growth through discounts, emphasizing a "premium playbook" focused on full-price sales and product desirability. In interviews, Allemann has recounted the origins of On's partnership with Roger Federer, noting that Federer invested in the company rather than endorsing it, and that the relationship began after Federer posted a photo wearing On shoes. He has also discussed the company's leadership structure, explaining that he and co-founder Caspar Coppetti stepped into co-CEO roles in May as part of a partnership model that has included multiple leaders over time. Allemann has described On's ambition as becoming "the most premium global sports brand," prioritizing innovation and design over being the largest, and has referenced the company's LightSpray robotic shoe technology as an example of its approach to manufacturing and innovation.

Recent appearances

  • On co-CEOs David Allemann & Caspar Coppetti on Mbappé deal: We're bringing something new to the game

    On co-CEOs David Allemann and Caspar Coppetti join 'Squawk Box' to discuss the company's deal with Kylian Mbappé, what to expect from the company's investor day, expansion into golf, growth outlook, and more.

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  • The $4 billion shoe brand that started with a cut-up garden hose (On’s David Allemann)

    On co-founder and co-CEO David Allemann joins Rapid Response to explain why the defining decade for On is still ahead, and why being the most premium brand matters more than being the biggest. He breaks down the leadership shake-up that brought him back into a CEO role, and what the LightSpray robotic shoe that collapses 200 manufacturing steps into one says about On’s innovation philosophy. Allemann also makes the case for why the “movement class” is replacing the leisure class as the defining consumer of our time. Chapters: 00:00 Introducing David Allemann 01:37 How On carved out a premium…

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  • Building a Global Brand with a "Nothing to Lose" Mentality | David Allemann (Co-Founder, On Running)

    What happens when you combine Swiss engineering, an ex-consultant, an advertising expert, and a garden hose? You get On, one of the fastest-growing sportswear companies on the planet. In this episode of The Business of Creativity, co-founder David Allemann pulls back the curtain on how a tiny Swiss startup disrupted global athletic giants to become a publicly listed powerhouse. David breaks down the exact frameworks they used to balance high-level creative design with brutal functionality, why traditional market research would have killed their iconic logo, and how they turned a standard at…

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  • $ONON On Holding Q1 2026 Earnings Conference Call

    05/12/2026 Q&A: 40:32 On Holding AG, together with its subsidiaries, develops and distributes performance sports products under the On brand in Switzerland, the rest of Europe, the Middle East, Africa, the United States, the rest of the Americas, and the Asia-Pacific. The company offers athletic footwear, apparel, and accessories for performance running, performance outdoor, performance all day, performance training, performance tennis, and young movers. It sells its products to athletes and active customers through wholesale and direct-to-consumer channels; run specialty, general sporting goo…

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  • $ONON On Holding Q4 2025 Earnings Conference Call

    03/03/2026 Q&A: 37:31 On Holding AG engages in the development and distribution of sports products worldwide. The company offers athletic footwear, apparel, and accessories for high-performance running, outdoor, training, all-day activities, and tennis. It offers its products through independent retailers and distributors, online, and stores. The company was founded in 2010 and is headquartered in Zurich, Switzerland. #onholding #earningscall #fundamentalanalysis #onon #investing

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  • Go Global from the Get-Go - David Allemann (On)

    David Allemann, co-founder and executive co-chairman of On, observes that through digital channels, companies can now reach consumers and collaborate from anywhere. He explains how On built their international team, and how their diversity is core to innovation. —----------------------------------- Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations. CONNECT WITH US Twitter:   / ecorner   LinkedIn:   / stanfordtechnologyventuresprogram   Facebook:…

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  • Product Innovation First - David Allemann (On)

    David Allemann, co-founder and executive co-chairman of On, advises aspiring entrepreneurs to remember the product has to ...

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  • Ingraining Sustainability - David Allemann (On)

    David Allemann, co-founder and executive co-chairman of On, explains how he and his co-founders built their team by creating a clear mindset and making it generational. He urges aspiring entrepreneurs to consider who they want to have next to them if they scale quickly and advises them to know when to let go. —----------------------------------- Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations. CONNECT WITH US Twitter:   / ecorner   LinkedIn:   /…

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  • Maintaining Values as You Grow - David Allemann (On)

    David Allemann, co-founder and executive co-chairman of On, explains how he and his co-founders built their team by creating a clear mindset and making it generational. He urges aspiring entrepreneurs to consider who they want to have next to them if they scale quickly and advises them to know when to let go. —----------------------------------- Stanford eCorner content is produced by the Stanford Technology Ventures Program. At STVP, we empower aspiring entrepreneurs to become global citizens who create and scale responsible innovations. CONNECT WITH US Twitter:   / ecorner   LinkedIn:   /…

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  • David Allemann | Dream On: How to Be a Creative Entrepreneur | Talks at Google

    David Allemann, entrepreneur and co-founder of On, one of the fastest growing global sports brands, discusses his career journey with the company, product success, IPO story & how they were able to become a prominent name in the saturated market of athletic shoes. For more information on David, please visit https://goo.gle/46oTXdR. David Allemann co-leads the Swiss Sports Company On, and puts a special focus on product, design, marketing and the direct-to-consumer business of the company. Previously, David worked at the intersection of business and creativity at McKinsey & Company, as Managi…

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  • David Allemann of ON Running - La Famiglia Castle Chats

    David Allemann is the founder of ON Running, legendary running shoe and sportswear company from Switzerland, now winning ...

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  • David Allemann: How I founded On Running; Working with Roger Federer; Brand Marketing Tips | E1021

    David Allemann is the Co-Founder and Co-Chairman @ On Running one of the fastest-growing global sports brands with over 17 million products sold in 60+ countries. In 2021, On went public on the NASDAQ and today has a market cap of $8.6BN. However, it all started with three friends in the mountains experimenting with making shoes with pieces of garden hose to create a running shoe with a totally different feel. ------------------------------------------- Timestamps: 0:00 Intro 0:59 The Founding Story of On Running 15:52 The Expansion of On Running 27:38 Biggest Lessons in Retail Sales 29:55…

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The summary and quote tags on this profile are produced with AI assistance from verified, first-person interview transcripts, then checked by our team to confirm the speaker's identity and the accuracy of every quote. See how we verify →