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Chad Janis

Founder & CEO, Grüns

Search every verified Chad Janis interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Chad Janis, founder and CEO of Grüns, discussed the company's growth and branding strategy in a podcast episode released on September 28, 2026. He described building Grüns into a consumer brand that reached a $1.2 billion valuation within 36 months, emphasizing that achieving massive scale requires brand-building rather than relying solely on growth tactics or hacks. Janis also recounted pre-launch product development, including testing multiple gummy iterations with over a hundred Stanford students to refine flavor, size, and packaging before the product launched in August 2023. Janis reflected on his decision to start the company, citing an "aha moment" about why no one had previously delivered supplements in a gummy format, which led him to design a pack-based product. He also spoke about his approach to entrepreneurship, noting that he has changed significantly over three years and plans to pursue new ventures in the future, though he does not expect to work 80-hour weeks again until his children are older. He expressed support for others taking entrepreneurial leaps, saying that taking action and learning quickly matters more than immediate success.

Recent appearances

  • The Untold Story of a $1.2B Exit: Behind the Scenes with @Grüns' Chad Janis

    September 28, 2026 · 📺 Marketing People Love

    In this episode, we go fully behind the scenes of one of the fastest-growing consumer brands in history. As someone who partnered with Chad before Grüns even had a website, I wanted to skip the typical polished PR talk and dig into the actual, unfiltered decisions that built a billion-dollar gummy empire in just 36 months. We talk about the original idea and how we taste-tested the product, convinced Raindrop to get involved when he only had gummies in nacho cheese snack bags (yes you read that right) and what he learned from his time in private equity that made him want to go big from the st…

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  • This guy sold his company to Unilever for $1.2B after just 3 years

    April 24, 2026 · 📺 My First Million

    Get Shaan's guide to go from $0 to $1M: https://clickhubspot.com/gswb Episode 817: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Chad Janis ( https://x.com/chadjanis ) who just sold his gummies business for $1b+ in less than 3 years. — Show Notes: (0:00) Intro (1:28) origin story (8:11) $30K to $230K in 1 month (10:33) Naming Gruns (13:14) remixing formats (20:28) only looking for $10b ideas (29:25) 10-minute ecom Marketing Masterclass (41:26) $1b Idea: ACH distribution layer (48:17) Access is everything (57:16) Where Chad is going to spend his money…

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  • Should Your Brand Be in Retail in 2026?

    April 22, 2026 · 📺 Northbeam

    Grüns CEO and Founder Chad Janis weighs in. --------- Discover Northbeam at https://www.northbeam.io Free weekly performance benchmarks via https://www.northbeam.io/newsletter Northbeam is a universal ad attribution platform for media buyers, executives, and marketing agencies that want to know how their ads are performing – and how to scale it. We combine first-party data collection with proprietary machine learning models to create reports you can trust to confidently scale your business. Book a demo at https://www.northbeam.io/request-a-demo

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  • Chad Janis: How I Sold Grüns to Unilever for $1.2B

    April 11, 2026 · 📺 TBPN

    This is our full interview with Chad Janis recorded live on TBPN. We discuss his accidental entry into building Grüns after spotting a broken habit in greens powders, his conviction in reimagining supplements through a more enjoyable gummy form factor, and how he built one of the largest D2C exits in the category despite launching at a low point in consumer sentiment. Sign up for TBPN’s daily newsletter at TBPN.com Follow TBPN: https://TBPN.com https://x.com/tbpn https://open.spotify.com/show/2L6WMqY... https://podcasts.apple.com/us/podcast...    / @tbpnlive  

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  • Grüns Founder & CEO Chad Janis: Winning Big in Consumer

    July 30, 2025 · 📺 Operators Podcast

    Brought to you by Fulfil: https://9ops.co/fulfil Chad Janis shares his journey from investment banking to entrepreneurship, detailing his experiences in the consumer goods and the founding of Grüns. He discusses the importance of understanding consumer behavior, managing customer acquisition costs, and the challenges of scaling operations. Chad emphasizes the significance of team culture and the need for innovation in product development, particularly in the supplement industry. He also shares insights on financing growth and maintaining quality and trust in a competitive market. Powered B…

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  • Finance Growth Equity and Startups: He's Done it All.

    August 13, 2023 · 📺 Tiger Sisters

    In this episode, I interview my Stanford classmate, Chad Janis. He’s a serial entrepreneur who’s now working on his 3rd startup. We talk about lessons he learned from finance and entrepreneurship, his 3 week MBA application process (yes, that is very quick), and life on campus with his wife and their toddler. Finally, Chad provides a different, and maybe unpopular, point of view of Stanford’s curriculum and classes. Use my special link to support Chad's nutrition gummy startup, Grüns: https://gruns.co/pages/vip?snowball=C... Watch to the end to see podcast & life updates. *****************…

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The summary and quote tags on this profile are produced with AI assistance from verified, first-person interview transcripts, then checked by our team to confirm the speaker's identity and the accuracy of every quote. See how we verify →