Inside the YouTube strategy that turned Starter Story into a $2M+ media brand
My newsletter: https://simonowens.substack.com/ Apple podcast: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/2q92MEm... Pat Walls didn’t originally set out to build a media company. In 2017, he was simply interviewing founders as a side project while working a full-time job, hoping the conversations might spark his next startup idea. But those interviews—published as detailed case studies on a blog called Starter Story—slowly evolved into something much bigger. Over the next eight years, Pat bootstrapped the site into a media business built around thousands o…