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Bill Magnuson

Cofounder, Chairman and Chief Executive Officer, Braze, Inc.

Search every verified Bill Magnuson interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Bill Magnuson, cofounder and CEO of Braze, has discussed customer engagement strategies during economic uncertainty, emphasizing that brands should maintain consistent communication with consumers rather than pausing interactions during downturns. He stated that companies should invest in first-party data and relationships to control conversations with customers without relying on paid advertising or third-party aggregators, and he cautioned against reducing engagement efforts during economic slowdowns, arguing that brands should stay prepared for recovery. Magnuson has also addressed leadership and workplace topics, including Braze’s values refresh launched in early 2020 and the company’s response to remote work during the COVID-19 pandemic. He described the initial period as a "great pause" followed by a "massive acceleration," and noted that Braze allowed temporary and permanent relocations for employees, with no expectation of returning to home offices before the end of its fiscal year. In a discussion on corporate responsibility, he criticized the idea that community involvement is a distraction for CEOs, saying that no business can succeed without a healthy community and society.

Recent appearances

  • Bill Magnuson, CEO, Braze

    Bill Magnuson, Co-founder & CEO at Braze, discusses the biggest opportunities for brands in martech and the latest innovations from Braze.

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  • Braze (BRZE) CEO on 30% Revenue Surge from AI & Future Growth Prospects

    Bill Magnuson, CEO of Braze (BRZE), says the company saw revenue grow 30%, fueled by accelerated bookings. Bill says brands are investing heavily in customers as Braze pushes full velocity on AI driven engagement. Segment originally aired Thursday, May 28, 2026. ======== Schwab Network ======== Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribe Download the iOS app - https://apps.apple.com/us/app/schwab-... Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-... Watch on Sling - https://…

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  • How Braze Scaled Through Every Tech Shift: Data-Driven Growth Lessons | Bill Magnuson, Spencer Burke

    What does it take to build a company that compounds through platform shifts? Braze CEO Bill Magnuson and SVP of Growth Spencer Burke share 15+ years of hard-won lessons on durable growth. Coalesce CEO Armon Petrossian and CPTO Satish Jayanti sit down with Bill and Spencer to discuss how Braze invested early in data foundations, leaned into shifts in customer behavior, and resisted short-term hype. Key Topics: Why mobile was the first major inflection point—and what it teaches us about AI The shift from acquisition-first to retention-driven growth What durable growth actually looks like at sc…

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  • 🚀 From Startup to IPO: Braze CEO Bill Magnuson on Scaling, Hiring & the Future of Marketing

    In this deep-dive conversation, Braze CEO Bill Magnuson shares the hard lessons, pivotal decisions, and key strategies that helped take his company from a scrappy startup to a publicly traded leader in customer engagement. 🔥 Key Topics Covered: ✅ The early struggles of finding product-market fit and almost running out of money ✅ Fundraising insights – How to find investors who "pattern match" to your vision ✅ Hiring & scaling – The critical leadership hires that shaped Braze’s growth ✅ Agile marketing & first-party data – Why traditional marketing is dead, and what’s next ✅ Navigating IPO & l…

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  • Inside Braze’s blitz to $500M in CARR | Building broad, going global, and outfoxing the competition

    Bill Magnuson is the co-founder and CEO at Braze, along with Kevin Wang, who joined as employee #8 and serves as the CPO. The two MIT graduates have built Braze into a publicly listed customer engagement platform with a $4.4B market cap. In 2023, Braze surpassed $500M in CARR, and serves over 2,200 customers worldwide. Before Braze, Bill spent time at Bridgewater Associates. Kevin’s academic background is in brain & cognitive sciences, and prior to joining Braze he worked at Accenture and Brewgene. – In today’s episode, we discuss: • The Braze founders’ early insights into the mobile revolutio…

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  • Bill Magnuson: Co-founder & CEO @Braze, Balancing Between Profitability and Growth | Slush 2024

    Striking the right balance between profitability and growth is a challenge for every startup. Prioritizing growth can drive market share, but maintaining a clear path to profitability is crucial for long-term success. This balance requires strategic decision-making, resource allocation, and disciplined financial planning. Bill, Co-founder of Braze, has navigated this delicate balance firsthand. Starting as CTO in 2011 and becoming CEO in 2017, he guided Braze’s journey from startup to a market leader. Before Braze, he gained valuable experience at Google and Bridgewater Associates, bringing a…

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  • #196 CEO and Co-Founder Braze, Bill Magnuson: Principles of Change

    Guest: Bill Magnuson, CEO and co-founder of Braze The deployment of smartphones around the world was more impactful than any other technology to date, says Braze CEO Bill Magnuson — and that has big implications for emerging fields like generative AI. “If we get to the point where they [LLMs] really can be useful, human-like companions ... they will be usable by everyone that has smartphone technology.” In other words, the question is not business opportunity or scale: It’s capability. In this episode, Bill and Joubin discuss earnings days, Aaron Levie, MIT, customer churn, shower thoughts,…

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  • Ep. 246: Braze CEO Bill Magnuson, Global Life, Apartment Income REIT and Lovesac

    They were AI before AI was cool, Braze founder and CEO Bill Magnuson (BRZE). Also Global Life (GL) tanks after a short seller report, Apartment Income REIT (AIRC), where the rich people live, gets billions, and why Lovesac (LOVE) missed estimates and still uses an unusual accounting treatment. https://linktr.ee/drilldownpod Futurum’s The Drill Down with Cory Johnson offers a weekly look at the business stories behind stocks on the move. It’s business news for business people. Every episode of The Drill Down offers a pithy look at the week's most important business stories and takes a go…

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  • Braze: AI Marketing Advisors & The Craft of Customer Engagement with CEO Bill Magnuson

    Braze CEO Bill Magnuson talked with hosts Austin and Katie about how major companies use their product, being ahead of the AI curve, and the tools clients usually consolidate when they switch to Braze. Bill also shared insights on growing the company and staying profitable, along with his journey from co-founder and CTO to CEO before going public. $BRZE 00:00:00 - START 00:01:21 - The state of marketing 00:06:09 - Why they built the company in 2011 and how the landscape changed 00:10:27 - How big names are using Braze 00:18:05 - Landing an 8 figure customer and “hunting and farming” 00:…

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  • From Running Out Of Money To IPO: Bill Magnuson Shares Braze's Story

    Bill Magnuson is the founder and CEO of Braze ($BRZE) a publicly traded customer engagement platform valued at over $5 billion. #martech #startups #vc Looking for more data news? Follow us on Twitter   / worldofdaas   🌐 The trusted news feed on Data-as-a-Service (DaaS) companies and products 🌐 Braze CEO Bill Magnuson and host Auren Hoffman discuss the development of the mobile ecosystem, the app market and the future of smartphones. They also cover the modern martech stack and newest customer engagement strategies. --------------------------------------------------------- 00:00 Bill…

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  • CEO of Braze Talks how A.I. Is Making the Difference

    Braze CEO Bill Magnuson discusses the company's latest results, plus how it is incorporating A.I. to be more efficient and effective.

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  • Braze CEO Bill Magnuson on state of global software and cloud demand

    Bill Magnuson, Braze CEO, discusses cloud and software demand within a higher rate environment. For access to live and exclusive video from CNBC subscribe to CNBC PRO: https://cnb.cx/2NGeIvi  » Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision » Subscribe to CNBC: https://cnb.cx/SubscribeCNBC Turn to CNBC TV for the latest stock market news and analysis. From market futures to live price updates CNBC is the leader in business news worldwide. Connect with CNBC News Online Get the latest news: http://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC New…

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The summary and quote tags on this profile are produced with AI assistance from verified, first-person interview transcripts, then checked by our team to confirm the speaker's identity and the accuracy of every quote. See how we verify →