Elizabeth Rutledge

Today's Marketers Need A New Playbook: Advice From Gap, Duolingo, And Amex

June 25, 2026 · 📺 Business Insider Live

Elizabeth Rutledge joined Business Insider in Cannes to share what it takes to grab consumer attention today. The three execs, who also appear on Business Insider's 2026 list of Most Innovative CMOs, spoke with senior correspondent Lara O'Reilly. Read "Why CMOs say risk is vital": https://bit.ly/4oMVN2P ------------------------------------------------------ #CMO #canneslions #BILive #insidernews Insider News is brought to you by Business Insider, a global newsroom covering business, technology, innovation, and the economy. Visit our homepage for the top stories of the day: https://www.b…

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2022 Matrix Awards Honoree - Elizabeth Rutledge

March 10, 2023 · 📺 New York Women in Communications

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CMOs Need to Be Change Agents: American Express' Rutledge

October 07, 2019 · 📺 BeetTV

ORLANDO - In an interview with Beet.TV at the 2019 Global CMO Growth Summit, American Express CMO Elizabeth Rutledge provided insight into the ways that marketing has, and has not, evolved in recent years. While new breakthroughs in data and technology have brought new capabilities to marketing, including personalized messaging, Rutledge says “the customer has, and will always be, the North Star for American Express.” Rutledge adds that while media has advanced, the more things change, the more that tried and true practices continue to be effective. “Some of this is all about that human…

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