Former Best Buy CTO Brian Tilzer Explains Retail’s Third Wave of AI | WRC 2026
In this Omni Talk Retail interview, recorded live from World Retail Congress 2026 in Berlin, Chris Walton speaks with Brian Tilzer, former CTO and CDO of Best Buy and current Board Member at Signet Jewelers, about why AI represents retail’s “third major technology wave” and what retailers can learn from the ecommerce and mobile revolutions that came before it. Drawing on leadership experience across Best Buy, CVS Health, Staples, and now Signet Jewelers, Brian explains why the retailers that win with AI won’t simply use it to drive efficiency, but instead to create more human, personalized, a…