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Robert Bakish

Former President, Chief Executive Officer & Director, Skydance

Search every verified Robert Bakish interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Robert Bakish, President and CEO of Paramount Global, has been discussing the company's streaming strategy, advertising market conditions, and the performance of Paramount+. In interviews, Bakish stated that Paramount+ had 43.3 million total subscribers and described it as a "broad service" offering live sports, breaking news, and entertainment. He said the company's peak investment year for streaming was 2023, after which he expected profitability to improve. Bakish also noted that the advertising market was weaker than hoped, stating in late 2022 that the fourth quarter would be "a little lighter" than the third, a change from his earlier, more positive outlook. He attributed the weakness to macroeconomic factors and a decline in categories like crypto advertising. Bakish has also addressed the company's content strategy, emphasizing the importance of franchises such as "Top Gun," "Yellowstone," and "Paw Patrol." He said Paramount believes in the theatrical window, with a strategy of a 45-day theatrical run before moving films to streaming. Regarding the Disney-Charter dispute, Bakish called it "inevitable" due to the transforming media ecosystem, and said Paramount has been modernizing its own distribution relationships by offering multiplatform products that combine linear and streaming. He also expressed confidence that ViacomCBS (now Paramount Global) would retain its partnership with the NFL, citing the value CBS provides in broadcast reach, production quality, and Viacom's younger and international audiences.

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Other executives at Skydance

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