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Jason Bunge

Chief Marketing Officer, Hasbro

Verified interview transcripts, podcast appearances, and direct quotes from Jason Bunge, Chief Marketing Officer at Hasbro. AI-verified speaker identity with full-text searchable transcripts.

Recent appearances

  • How Hasbro, Twitch, and Chicago Fire FC Are Building Communities That Drive Brand Loyalty

    August 27, 2026 · 📺 ADWEEK

    What happens when brands stop treating audiences as consumers and start treating them as communities? In this episode of Adspeak by ADWEEK, host Jenny Rooney brings together Jason Bunge, CMO at Hasbro, Rachel Delphin, CMO at Twitch, and Dan Moriarty, CMO at Chicago Fire FC, for a live BrandWeek panel on the future of play and fan engagement. The conversation explores how brands can move beyond traditional broadcast marketing to create authentic experiences that bring people together across physical and digital worlds. The panelists share how strategic partnerships, creator ecosystems, micro-…

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  • The Future of Play in a Digital World: Insights from Jason Bunge, CMO of Hasbro

    August 12, 2025 · 📺 ADWEEK

    "If you're constantly viewed as the ad team, the ad person, I think we lose. I think we're going to continue to struggle to dig out of the relevancy hole." Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Jason Bunge, CMO of Hasbro, in a conversation that challenges traditional notions of marketing leadership and explores the future of play in a digital world. Jason brings experience from technology companies including Skype, Microsoft, Riot Games, and EA before joining Hasbro two years ago. The conversation explores Hasbro's transformation from a tr…

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  • Hasbro CMO Jason Bunge On Feeding The Appetite For Investment And His Favorite Metric To Hate

    April 30, 2025 · 📺 Forbes

    In this episode, Forbes CMO Network managing director Seth Matlins talks with Hasbro‘s first-ever CMO Jason Bunge about working with the c-suite to build marketing capabilities in a 104-year-old-company, the different strategic roles marketing plays across different parts of the business, and the possibilities that can live within constraints. Subscribe to FORBES: https://www.youtube.com/user/Forbes?s... Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a fro…

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