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Xianghua Yang

Senior Vice President and President of Membership & Overseas Business Group, iQIYI

Verified interview transcripts, podcast appearances, and direct quotes from Xianghua Yang, Senior Vice President and President of Membership & Overseas Business Group at iQIYI. AI-verified speaker identity with full-text searchable transcripts.

Recent appearances

  • APOS 2026 Highlights: Yang Xianghua, President of iQIYI International

    August 31, 2026 · 📺 APOS

    At APOS 2026, iQIYI’s Yang Xianghua breaks down the streaming giant's content strategy for winning Southeast Asian audiences. The session explores the balance between imported hits and local originals, the region's micro-drama boom, and how Chinese studios are leveraging AI to enhance premium content production. 00:00 - 01:24 | The SEA Growth Strategy 01:24 - 02:48 | Telco Bundles & Consumer Growth 02:48 - 04:03 | The Content Mix 04:03 - 05:13 | CTV & Viewership 05:13 - 06:46 | The Micro-Drama Boom 06:46 - 08:12 | AI Reality in Production 08:12 - 09:49 | Premium Video Against Short-Form

    Watch on YouTube ↗

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