Charlotte45:49
There is still something to reflect on around land prices, at least look at how they evolve, maybe have the means to ask questions about the most basic things. Because people tell me, 'Don't worry, land prices will go down.' That's a real interesting economic problem. Will the price of land, which is a rare good that will become increasingly rare, go down? I think it won't go down. That's a good question. Some say, 'No, wait, land prices will go down.' So I don't know. It's a real interesting economic problem. Same on housing prices: why is there no affordable housing? Are there new economic models? Even your professions, we feel they are changing. We talk more and more about rehabilitation, renovating existing buildings, urban recycling, new constructive words. Since we talked about all these professions, your economic models are completely disrupted. That's the feeling, at least. For years now, the reality has accelerated. Yes, of course. But again, rehabilitation is easy to do? It depends on the price of land, it depends on the initial price. I can always renovate, I just need to be able to sell when I renovate. So everything depends on the price of land, which is an absolutely determining element. Because work prices are not going to drop; salaries won't drop, inputs won't drop, I think. So I recall that developers' margins are not at 25% in case there are still doubts or fantasies. We are around 5-6% today. So I don't see... We will search, but Sylvain, yesterday we said we must industrialize, that's it. Industrialization normally brings lower prices in all professions. So on that, we are looking at, we are looking at an operator who really came from tech and data, capable of producing modular housing. It was very beautiful too, including externally. It's really a two-room apartment inside the device when you enter. And it's off-site construction, it's perfect in terms of after-sales service because it has industrial quality. It's two months of construction, which is a lot for acceptance. I can't do that everywhere, I can't do that in a dense area. But really, there are places where we can do it. Honestly, I'll take you to see a building how we make them today. Véronique, it's modular; you wouldn't see it. And yesterday, we brought a mayor, we wanted to see his reaction. He told me, 'But I want it, actually, if it's...' He said, 'I want it, I'm really interested. Two months is much easier for me, a super clean construction site, etc. But I want to see.' He said, 'Okay, it's good, I want that for me.' So I think this is the beginning of the story. But I think we can immediately gain a few percentage points. When you see what I saw very concretely yesterday, it addresses two constraints that are often opposed: purchasing power, cost, and environmental impact, notably with problems of construction site acceptance, logistics problems. And in reality, it's virtuous on both sides. So it's good for the wallet because clearly there is an impact on purchasing power that is undeniable, really undeniable. That's what's impressive for me to see for the cost, and at the same time, it's good for the planet because we encourage the French, as we said at the conference yesterday, to do energy renovation work. We'll talk about that in a few moments. At the same time, we can only understand that some households on tight budgets cannot undertake the work. 2031, so it's really very high low-carbon. So there are paths. Frankly, I can have the blues and I do from time to time, but frankly, the salon we had yesterday with all those around us, I think the relationship with our ecosystem has changed. For example, we used to have suppliers who did things. Today, we build this salon with partners; we don't just buy things from them. They work with us, they hear what we need, they are working with us on renovation. Yesterday, we obviously had all the technical teams for new housing, but I also had all the technical teams for syndics and management who came to see. Finally, institutional investors who were there, you had Anne-Sophie Grave who was present, the President and CEO of Celia Habitat, and Fabrice... It's France, after all, French schools produce the most Nobel prizes in the world. And we are in an emergency, so the French will have to think and quickly find solutions to all these environmental problems. Yesterday, as a journalist and observer of this real estate sphere, all the solutions were there. In fact, there are things. It's the second year we do it. It's extremely well defined. And you highlighted the commitment of industrialists to have collective thinking. You have made disciplines that did not speak to each other porous. And I believe your salon has this virtue: bringing together disciplines that did not meet. There is a real commitment. We are always stronger when we are together. And yesterday, I said to myself, 'Well, there are solutions.' I was really very proud of what we presented to everyone. We were fighting for it. But is your next battle horse going to be the 2020 finance bill? Because that's also the moment when the profession can influence favorable measures for households. It's also texts. The zero-interest loan, I think the federations have started this work. For once, the federations are in Parliament, they have started this work. I think honestly, for all parliamentarians, the work of the CNR is available. There was a lot of work. We may not agree with all the solutions. Frankly, the CNR was very pleasant. We were... but I want to say it, because fundamentally, it was a collective work. We saw people arrive. We said the CNR had at least one virtue: it had that. I think the reaction of Christophe the next morning was to tell me, 'Véronique, there was such force, there were so many committed actors, and it was very impressive.' It's been 7 years that I've been in this sector. There are people I discovered, committed people. And everyone was even ready to find compromises. Imagine, at the point of consensus we were at to move things forward, we were even capable of presenting several solutions, saying we don't know which is the best, but we really need to go for it. And what a shame not to have used this force. It's a committed civil society. You know the housing sector like me; people are passionate. There is a kind of energy. It's a sector that is transforming, that really works. What a shame, quite simply. If we also have to move on to our subject, we mention the usury rate but also the subjects of energy renovation in the melting pot of real estate. Clearly, the usury rate and the vacillations, as I will borrow from my friend Virginie earlier, the vacillations of the HCSF are inexplicable. But I don't have a reputation for being necessarily very moderate. I would like us to talk again and feel things a little. We have the impression, Virginie, that the government ultimately does not intend to change the decisions of the HCSF. In short, we will always stay on this norm, especially.