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Joe Weisenthal
Co-host, Odd Lots, Odd Lots

James Bosworth on What Comes After Lula's Stunning Win | Odd Lots

📅 Nov 05, 2026 Bloomberg Podcasts 31 MIN 120 VIEWS 80 SEGMENTS · 3 SPEAKERS
When we last talked to James Bosworth, it seemed like an 'orange wave' was going to take over Latin America and further realign the region's interests with those of the Trump administration. But with Lula's surprise victory in Brazil and María Corina Machado's return to Venezuela, it seems like the orange wave might be cresting. Bosworth — a non-resident fellow at the Stinson Center and the author of the Latin America Risk Report newsletter — comes back on to explain how Lula pulled off his upset win over Flavio Bolsonaro, the possible impact of US troop presence in Venezuela, and why 2027 mig...

What Joe Weisenthal said

Written from the verified transcript and checked against it. Every figure links to the moment it was said.

James Bosworth, a nonresident fellow at the Stimson Center, discussed the surprising victory of Lula over Flavio Bolsonaro in Brazil's recent election. He attributed the win to Bolsonaro's poor candidacy, including scandals and a weak campaign, and Lula's effective use of social media, including a WhatsApp group with over 10 million members. Bosworth noted that the first round was a referendum on Lula, but the second round shifted focus to Bolsonaro's flaws. He predicted the Democrats would take the House with 96% certainty. On Venezuela, he outlined a Rubio plan for elections in July 2025, possibly delayed, and said Machado would win a free election with over 90% certainty. He discussed the lack of oil major investment due to rule of law concerns and the potential for a US status of forces agreement.

Key takeaways

  1. Lula won because Bolsonaro was a terrible candidate and Lula ran a strong social media campaign, including a WhatsApp group with over 10 million members.
  2. Bosworth is 96% certain Democrats will take the House, but the Senate is a coin flip.
  3. Machado would win a free Venezuelan election with over 90% certainty, but needs to consolidate control over the military and fix the economy.
  4. Oil majors like Exxon and Conoco are hesitant to invest in Venezuela until there is rule of law certainty.
  5. The Rubio plan aims for Venezuelan elections in July 2025, but Delcy Rodriguez prefers delaying to 2028 or 2029.

Numbers and commitments

FigureWhat it refers toTypeAt
64% Bosworth's pre-election probability of Bolsonaro winning metric 7:39
10 million Members of Lula's WhatsApp group metric 6:03
96% Bosworth's certainty that Democrats take the House metric 26:52
90% Probability Machado wins a free election metric 24:43
4 million Margin of Lula's election victory in votes metric 9:12
2% Change in turnout from first to second round in Brazil metric 9:12
8% Polymarket probability of Venezuelan election by end of year metric 17:23
6 to 9 months Run-up time needed for a Venezuelan election timeline 17:50
2028 or 2029 Delcy Rodriguez's preferred election timeline timeline 17:50

Chapters

  1. 0:00Lula's Surprise Victory in Brazil
  2. 3:29Bolsonaro's Campaign Failures
  3. 5:53Lula's Social Media Strategy
  4. 7:35Prediction Market Misses
  5. 9:33Bolsonaro Family Fractures
  6. 11:47Evangelical Rise in Brazil
  7. 14:03Orange Wave and Trump's Influence
  8. 17:23Venezuela Election Prospects
  9. 21:58Oil Investment in Venezuela
  10. 23:36US Military Presence in Venezuela

Questions asked in this interview

6
  1. 0:00I think that's the ideal. What would Delcy Rodriguez like?
  2. 3:29In fact, when I was here in New York the last time I gave a presentation elsewhere and someone asked, what could Flavio Bolsonaro do better?
  3. 10:52So the question is how do we avoid running the Bolsonaro in 2030 so that somebody else can run?
  4. 14:21So there's sort of two questions here, right?
  5. 19:38That said, the Venezuelan opposition hates Lula, right?
  6. 22:21How is Venezuela going to rebuild?
James Bosworth 0:00 ↗
The current Rubio plan as it exists. I mean, I say Rubio, not Trump very specifically. The current Rubio plan is that Delcy Rodriguez will declare a vacancy in the presidency. There will be a new electoral board, and six months later there will be elections. Elections would ideally happen in July of next year, but maybe they get pushed to September or November of next year. I think that's the ideal. What would Delcy Rodriguez like? Probably closer to 2028 or 2029. And so this is the fight that's going on, I think right now inside between Rubio and the Venezuelan authorities and inside the US government, between Rubio and other aspects of the Trump administration, because I do think that there are people within the Trump administration who would like to see that election delayed. But I know that Rubio wants it on his record that Venezuelan democracy happened on his watch. And so he will be pushing hard, I think, for elections in the coming year.
Joe Weisenthal 0:58 ↗
Hello and welcome to another episode of the Odd Lots podcast. I'm Joe Weisenthal and I'm Tracy Alloway. So we're recording this on November 3rd, Election Day. You asked. But there's not really much to talk about during the Election Day itself, and we're just waiting.
Tracy Alloway 1:13 ↗
It's a bit of an anti-climax, isn't it? You wait for election Day and then, like nothing really happens.
Joe Weisenthal 1:18 ↗
But something might happen. But yeah, nothing happens during the day. So on the day of Election Day is actually a really good time to talk about a bunch of other stuff that other elections you didn't talk about other things that are going on because nothing really happens that day. But we did recently have other elections, as you hinted at in in Brazil.
Tracy Alloway 1:35 ↗
That's right. So we had a very, very surprised victory by Lula over Flavio Bolsonaro. And then Flavio Bolsonaro escaped. He also he fled, and is now in the US. So that's a really interesting question like what that means for Brazil, US relations. The other thing that's been happening is Venezuela, right?
Joe Weisenthal 1:58 ↗
Yeah. So right before we came on this podcast, there was a headline out of the New York Times saying that the US was in discussions to set up a military presence in Venezuela.
Tracy Alloway 2:09 ↗
Oh, interesting. So, you know, that raises questions as well over whether or not, like, Venezuela is basically becoming a protectorate of the US like a true vassal state, but. So. Right.
Joe Weisenthal 2:20 ↗
So one of the things that we know is that the Trump administration, or at least the State Department, has this sort of weird, maybe surprisingly friendly relations with Delcy Rodriguez, the successor to Maduro, who we captured and now have in custody in New York earlier this year. And so but like recently, like there's been the return of the Democratic challenger there, the opposition leader, opposition leader, etc. So it's sort of an interesting time to like, catch up on, did we use this time? Let's talk about other American elections. Let's talk about South American politics elsewhere in the hemisphere. Anyway, very excited to have back on the podcast. We talked to him earlier this year, James Bosworth, he's nonresident fellow at the Stimson Center and is the author of the excellent newsletter, The Latin America Risk Report. So, James, thanks so much for coming back on Odd Lots.
James Bosworth 3:17 ↗
Thank you for having me.
Joe Weisenthal 3:18 ↗
Just tell us, like, how did Lula win after, you know, even going into that day, all the math and polls and everything thought it was pretty clearly going to be Flavio Bolsonaro.
James Bosworth 3:29 ↗
So there are two answers to that, okay. One is that Flavio was a terrible candidate, and the other was that Lula was a great candidate. So let me run through those polls, right. Flavio was a terrible candidate. In fact, when I was here in New York the last time I gave a presentation elsewhere and someone asked, what could Flavio Bolsonaro do better? And I said, change his last name. There's an element in which being a Bolsonaro was a weight on him. And, I mean, you go back and his father's a former president was accused of of being a convicted of being involved in a coup attempt in 2022, 2023. And if you remember, January 8th, 2023, very similar to January 6th, 2021, there was a big event in Brasilia where a mob of protesters took over, you know, took over various buildings in the capital. And so Jair Bolsonaro was convicted of that. But Flavio has had issues. Five years ago, he was, he was accused of money laundering while he was a congressman. Earlier this year, he was connected to Daniel Vaccaro, who was the head of Banco Master, which was a big financial scandal in Brazil and took millions, was caught on WhatsApp asking for millions of dollars from this banker.
Joe Weisenthal 4:36 ↗
Seems bad.
James Bosworth 4:37 ↗
It was bad. Right before the election. There's a Brazilian magazine that that tied him to a pharmaceutical lobbyists and prostitutes on a boat. And then even when he fled from Brazil, the plane he flew from Argentina to the US on was connected to a money laundering investigation inside of inside of Argentina and a drug trafficking case in Texas.
Joe Weisenthal 5:00 ↗
I want to get into all these details, but just going to like all of this was true prior to the first round.
James Bosworth 5:06 ↗
Most of it. Yeah. Right.
Joe Weisenthal 5:08 ↗
So all of these negatives on him were in the case when he came in first during the first round of voting. So what is where did something go change or what was the mechanism via which that didn't translate to the final round
James Bosworth 5:23 ↗
across the last six years, eight years in Latin America, really across much of the world we've been in an anti-incumbent environment. Everything is a referendum on the incumbent. And Lula da Silva was sitting at 45% in the polls, and the first round was really a referendum on Lula. It wasn't about Flavio Bolsonaro. In some ways, coming in first place in the first round was the worst thing that could happen to Flavio Bolsonaro, because all of a sudden all of the attention got put on him and it let Lula catch up from behind. It shook up his campaign and gave him the opportunity to win.
Joe Weisenthal 5:53 ↗
Didn't he shake up his, campaign strategy as well? I heard he hired a social media manager, put put younger people in charge of some of it.
James Bosworth 6:03 ↗
The WhatsApp group, he got his first cell phone. Lula had never had a smartphone before. Yes. They started, Lula's army, a WhatsApp group. They had, I think ten, over 10 million people on it. Over 5% of Brazilian voters were on this WhatsApp group. And the day of the election, when there were various shenanigans on both sides, everybody plays dirty tricks. But but certain mayors blocked the bus service. The WhatsApp group got into mode and started driving voters to the polls. Things like that really mattered. And Lula, who had never really understood social media, even though Brazil is the most online country potentially in the entire world, Lula had really he nailed it during the debates, he hit these little 32nd clips that were perfect to share on social media. I don't know if he did it intentionally or not, but it was perfect.
Joe Weisenthal 6:47 ↗
You know, it's interesting what you say about this sort of like anti-incumbent bias working against Bolsonaro due to him having won the first round. I saw some people speculate, you know, and universe be where the US is a different electoral system. Whether Trump would have won in 2016 had the first round been like, okay, let's narrow down to the final two, cook off all the random third parties, like, oh, like it's going to be Trump like, maybe not. You know, it's like you never really know. But I could I sort of get that what you're saying. Like it's sort of like resetting the expectations of who? The president. Right.
James Bosworth 7:22 ↗
I mean, usually across two round elections, usually the first round winner wins. But I mean, the reason you have the second round is so these things can happen so voters can can have that moment. And so the president can build a potential majority coalition for themselves.
Joe Weisenthal 7:35 ↗
Correct me if I'm wrong, but didn't you have a Bolsonaro win as your base case? So.
James Bosworth 7:39 ↗
So I had Bolsonaro winning the night of the day for the before the election. I had Bolsonaro winning at about 64%. So prior to the first round, I was essentially coin flip. I had a 64% chance to win.
Joe Weisenthal 7:48 ↗
To win?
James Bosworth 7:51 ↗
Yes, yes, exactly 64% chance to win. And the prediction markets were at 80%. Yeah. And in fact, in fact, there was a moment where the prediction markets to 87% for Bolsonaro. And so there's always this element of, of, you know, who got it less wrong.
Joe Weisenthal 8:04 ↗
Yeah. Becomes it becomes a real question in some of these prediction market things. And I know that that this was a big miss for the prediction market.
James Bosworth 8:10 ↗
Yeah, right.
Joe Weisenthal 8:11 ↗
I mean I mean you always wonder was this the 20% shot that happened or did they miss?
James Bosworth 8:17 ↗
I will tell you, they missed. They were overconfident on this election I missed I wish I had been I wish I had been lower on the floor. You know, obviously thought that Lula had a real chance of winning.
Joe Weisenthal 8:25 ↗
Oh, absolutely. You know better than a third, right? No chance of winning.
James Bosworth 8:29 ↗
And the reasons were I mean, you could see him slowly catching up in the polls and you could see his campaign just doing well. Generally. Now, I can't base a prediction on vibes. All of the data, all of the polls said Flavio Bolsonaro was going to win. And so, I mean, based on the first in the first round data, it looked like Flavio winning. But, you know, you have to sort of factor in, okay, but he's catching up and the polls seem to be herding together and correlated. And there's there were other issues as well. So that all went to the model.
Joe Weisenthal 8:56 ↗
How much of the miss by prediction markets and pollsters, I guess, had to do with, I guess surprise voters actually turning out in the election because it seems like, maybe a lot of people who weren't polled actually turned up and voted for Lula.
James Bosworth 9:12 ↗
And when he had it's really small numbers. The change in turnout from the first round to the second round was less than 2%. You got a slight shift in terms of nonvoters people who cast blank or invalidated ballots. The first round, you had another 1 or 2%, but in Brazil, that's a couple million votes and an election won by 4 million votes. You know, a shift of 1% or 2% across those rounds really did make the difference.
Joe Weisenthal 9:33 ↗
Wait, what's the deal with Bolsonaro? Stepmom? Michelle? Yeah. What was the deal I saw in your newsletter? You mentioned something she said.
James Bosworth 9:40 ↗
Or did so so, so, so, so, so early on. Michelle Wilson, who's a stepmom, Michelle was in our hat and she won a Senate seat, by the way, during this past election. But but she, she and Flavio had a little fight, and then they made up, and now she's considering changing parties, potentially, which is also odd to leave the Bolsonaro party. When her last name is Bolsonaro. But. But she and Flavio had this just spat in which it seemed like Flavio was not respecting her. And because Flavio was already weak among women voters. This did this did not help the odds for his campaign. Across the whole campaign, he had setback after setback. It's actually impressive. He did as well as he did in the first round. But you know, he his campaign, he was also very professional. If you watched him in the debates, he was very well coached. He didn't answer the questions. But that's typical in a lot of debates across democracies. He was very well coached. He did not do poorly in the in the debates.
Joe Weisenthal 10:32 ↗
Well, speaking of Bolsonaro's party, are you seeing like a fracturing there? Because I think he's rejecting the results of the election from the US where he now is. But meanwhile his party has accepted the result. Right? So like his own party has accepted the result that he's rejected. What does that mean?
James Bosworth 10:52 ↗
The fracturing is not as bad as it was four years ago. I mean, four years ago, after Flavia or after Zaire's attempted coup, there was a real fracture. And you saw a lot of centrist parties, jump in and support Lula. It gives Lula big support for the first year of his presidency in this in this most recent term. This time, you do see, it's not a fracturing, but it's a recognition, I think that maybe the Bolsonaro shouldn't be the candidates in 2030. Right? They're already playing this out and saying, we need to figure out a strategy, because everybody knows that if the candidate had been Takis, you referred to us who won the governor of Sao Paulo or any other right wing candidate they would have, that person would have defeated Lula. I feel convinced of it. Every Brazilian analyst feels convinced of it. So the question is how do we avoid running the Bolsonaro in 2030 so that somebody else can run? Because that candidate will be a stronger candidate than anyone with the last name of Bolsonaro.
Joe Weisenthal 11:47 ↗
Interesting. I have a question. And this is something I know nothing about. It's not even really related to the election specifically. In fact, it's one of those things you read an article about every once in a while and forget after, Brazil, they did badly in the, in the World Cup this year. And I saw a bunch of people on social media complaining or tweeting. They're like, oh, Brazil hasn't been good at soccer ever since the Catholic population of the country has declined. These evangelicals can't play soccer. I and this is just tweets that I saw. Can you talk a little bit about the sort of like politics in the rise, like the historical rise? I mostly associate Latin American countries with Catholicism, but I know these are like dated takes and that across Latin America there's been a pretty big rise in like, American style evangelical Christianity, etc. Can you talk a little bit about who that demographic is like that shift, that wave, etc.?
James Bosworth 12:42 ↗
And it's hard because the evangelicals also correlate somewhat more with rural voters in in certain areas, because in urban voters, as occurs in the United States, in some ways. Right. But the evangelical rise in Brazil has definitely created a divide inside of the electorate. And you saw it every poll. There's not really exit polls in the same way we have in the US. But every poll in Brazil showed that the evangelical community largely voted for Bolsonaro, and the Catholic community largely voted for Lula. And but as evangelicals and Catholics are getting close to parity in Brazil,
Joe Weisenthal 13:13 ↗
what is driven that, though, like what is the long term structural driver of the growth of evangelical Christianity across Latin America

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APA

Weisenthal, J. (2026, November 5). James Bosworth on What Comes After Lula's Stunning Win | Odd Lots [Interview transcript]. Bloomberg Podcasts. CEOInterviews.AI. https://ceointerviews.ai/interview/3198947/

MLA

Joe Weisenthal. "James Bosworth on What Comes After Lula's Stunning Win | Odd Lots." Bloomberg Podcasts, 5 Nov. 2026. Transcript, CEOInterviews.AI, https://ceointerviews.ai/interview/3198947/.

BibTeX
@misc{weisenthal2026_3198947,
  author       = {Joe Weisenthal},
  title        = {James Bosworth on What Comes After Lula's Stunning Win | Odd Lots},
  howpublished = {Interview transcript, Bloomberg Podcasts. CEOInterviews.AI},
  year         = {2026},
  month        = {nov},
  url          = {https://ceointerviews.ai/interview/3198947/},
  note         = {Speaker-attributed transcript with timestamps}
}