About Blake Roney
Blake Roney, co-founder and chairman of Nu Skin Enterprises, has continued to address company audiences with messages emphasizing resilience, innovation, and the company’s social impact. In a December 2024 opening address at the US Convention, Roney described business as a constant struggle against challenges, saying that “everyone runs for shelter when it rains except Nu Skin — we have a history of dancing in the rain.” He stated that the company’s growth comes from innovation and that it must adapt to changing regulations, technology, and market conditions. Roney expressed confidence in the company’s future, citing past achievements such as providing meals in Africa and said he expects that number to grow.
In earlier remarks from 2023 and 2024, Roney discussed goal-setting and the company’s ambitions. He said Nu Skin intends to become “the most successful direct selling company in the world,” defined by paying out more to distributors than any competitor, and expressed a desire for the company to “do more good than any existent company in the world” and to help solve child hunger. Roney has also repeatedly urged distributors to focus on recruiting honest, cooperative people, warning against sponsoring “unpleasant or dishonest” individuals, whom he called an obstacle. He has framed the company’s mission as helping others, stating that “a good person to me makes other people’s lives better” and that distributors should “get up every day and ask, ‘Who can I help?’”
Source: AI-verified profile updated from Blake Roney's recent appearances.
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Transcript (18 segments)
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Blake Roney0:02
Welcome. Thank you. Okay, where are you from?
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Distributor0:06
Malaysia.
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Blake Roney0:07
Are you a distributor?
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Distributor0:08
Yes, I am.
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Blake Roney0:09
Okay, good. How long?
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Distributor0:10
Four and a half years.
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Blake Roney0:13
Okay, what level are you?
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Distributor0:14
I'm a new Blue Diamond.
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Blake Roney0:16
Who sponsored you? Tell me how you joined.
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Distributor0:18
It was my sister-in-law who sponsored me, and I gotta thank her for doing this.
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Blake Roney0:23
You're not mad at her?
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Distributor0:27
Well, at first I was, because I was very reluctant and skeptical and negative about all this. And she finally kind of tricked me to see her do a presentation. It was on my birthday that I had to go and sit there and listen to her. But it was an amazing 45 minutes, because after 45 minutes of listening to a presentation, the speaker, who wasn't her, said, 'Who'd like to know how to get started?' And from being negative and all, I raised my hand up and I said, 'I'd like to know how to get started.' And that was the 45 minutes that has changed my life.
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Blake Roney1:13
Okay. Has Nu Skin affected your life positively or negatively?
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Distributor1:18
Well, absolutely positively. I know where to begin. I think it is not just about time and financial freedom, it is about like you wake up and it is meaningful that I can take my daughter to school, and that wasn't possible before. You can do the things you like to do, you can spend it with the people you want to, and explain to my parents...
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Blake Roney2:12
So are you afraid then to contact other people and try to drag them down this hole that is Nu Skin?
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Distributor2:21
No. I mean, people see this business as the way they want to see this business. And I think one of the best ways to let them see this business is how we show up as great people, and having to live our life passionately, and attract them through that way. And I always believe that...
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Blake Roney2:50
Thank you. You learn a lot about a person just in a few sentences, don't you? This feels like our kind of person. I'm really grateful that you're on the team. Anything else that you'd like to say or sing or do?
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Distributor3:12
Thank you very much, Nu Skin, Blake, and all the leaders who've really shown us the path, and all the sidelines from all the countries. And I love to meet up with everybody, and let's really make a difference every day in this world. Thank you.
