Myles Lambert on product simplification
From Small Steps, Big Wins | Myles Lambert | The Evolution of the Life Insurance Industry · · Paul Blanco's Small Steps Big Wins Podcast
“The industry needs to continue evolving by offering simpler, lower-cost products that are easier for customers to understand. This simplification helps with education and broadens access to more consumers.”
On , Myles Lambert, Executive Vice President and Chief Distribution & Marketing Officer at BRIGHTHOUSE FINANL INC, spoke about product simplification during Small Steps, Big Wins | Myles Lambert | The Evolution of the Life Insurance Industry on Paul Blanco's Small Steps Big Wins Podcast.
About Myles Lambert
Myles Lambert, Executive Vice President and Chief Distribution & Marketing Officer at Brighthouse Financial, appeared on the podcast "Small Steps, Big Wins" on September 17, 2024. During the conversation, Lambert discussed the evolution of the life insurance industry over his 25-year career. He stated that advisors now lead with planning rather than products, and noted a shift from commission-based to fee-based structures. Lambert said the industry must offer simpler, lower-cost products and adopt a modern digital approach to meet customer expectations. He identified advisor teaming as a key strategy for recruiting and developing new talent, particularly given the aging advisor population. Lambert also described Brighthouse Financial's creation of an expert insights panel to provide advisors with specialized knowledge. He reflected that the COVID-19 pandemic allowed him to reset his priorities, enabling more time with family and a focus on personal health. Lambert characterized the financial services profession as "noble" and said he remains motivated by helping clients and supporting employees in advancing their careers.