Exclusive: Gannett CEO Mike Reed lays out the case for taking on Google with a civil suit
Gannett Co., Inc. filed a federal lawsuit in the U.S. District Court for the Southern District of New York against Google forΒ ...
Chairman, Chief Executive Officer & President, Gannett
Search every verified Michael Reed interview, podcast appearance, and on-the-record quote β each transcript cross-checked by AI and human review to confirm speaker identity. In September 2023, Gannett CEO Mike Reed discussed the company's federal lawsuit against Google, filed in the U.S. District Court for the Southern District of New York. Reed stated that Google has engaged in "monopolistic business practices" that have impacted Gannett "for a long period of time," specifically related to digital advertising technology. He said Google "controls every single part of the process," including ad placement, exchanges, and pricing, and that this has allowed the company to "depress prices for publishers." Reed estimated Gannett's damages are "well north of a billion dollars" and noted that U.S. antitrust law provides for automatic trebling of damages. He described the lawsuit as focused on advertising technology, not on content theft or copyright violations, which he said are issues with other tech platforms. Reed expressed optimism about the future of local journalism, saying he sees "a robust future for journalism for local news, regional news, national news." He noted that Gannett's news platforms have 150 million unique monthly visitors and argued that "consumers want news," but that "Google makes all the money on the advertising side on the back of our news." Reed said the goal of the lawsuit is to create "a level playing field for all publishers" and a "fair and competitive marketplace." He attributed the closure of 20 percent of U.S. newspapers and a 50 percent reduction in the journalism workforce over the past 15 years to the impact of Google's practices, and stated that "when we get fair playing fields and fair compensation," the number of journalists in the country will increase.
“The actions that Google has operated under that have been monopolistic business practices have impacted us for a long period of time. There seems to be some good momentum right now behind this action given the DOJ's federal lawsuit against Google for the same infractions around their ad tech digital advertising.”
“Google controls every aspect of the digital advertising marketplace from ad placement to the ad exchanges to pricing. It's odd for the middleman in this equation to make all the money, so our hope is that we get the right outcome for the entire industry and that journalism can survive for the next hundred years because...”
“We think our damages are well north of a billion dollars just to start, and that number will hopefully grow through discovery. U.S. antitrust law also provides for automatic trebling which maybe adds three times, so we think the numbers are substantial, big, and fair.”
“This lawsuit is not around content and the theft of that content or violation of copyright laws, which is where other tech platforms have been more aggressive. This is specifically related to advertising in the ad tech platform that Google has built, where they control every single part of the process.”
“Sixty percent of our advertisers come through Google, but they have an unfair competitive advantage and that's allowed them to depress prices for publishers like us and for them to make all the money.”
“What we would love to accomplish with this is to have a level playing field for all publishers and any digital advertising marketplace to have a fair and competitive marketplace. We're not looking to take over as a dominant player there, just looking for a fair marketplace that will benefit all publishers.”
“The monopolistic practices underway at Google have been underway for a long period of time and we reached a breaking point with how much it has suppressed our business and depressed our industry. Twenty percent of newspapers in this country have closed over the last 15 years and 50 percent of the journalism workforce h...”
“Consumers still engage with news every single day. We have 150 million uniques to our news platform here in the US every month. Consumers want news. We spend all the money creating the news and Google makes all the money on the advertising side on the back of our news. That's what needs to change.”
“When we get fair playing fields and fair compensation, I think local, regional, and national news will thrive and you'll see the number of journalists in this country going up versus going down.”
Gannett Co., Inc. filed a federal lawsuit in the U.S. District Court for the Southern District of New York against Google forΒ ...
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