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Peter Nordstrom

President, Chief Brand Officer & Director, Nordstrom

Search every verified Peter Nordstrom interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. In a series of podcast appearances in April and May 2026, Pete Nordstrom discussed Nordstrom's transition to private ownership, completed in May 2025, and the company's strategic direction. He described the public company model as a "morale buster," noting that the company's stock price was low despite strong business performance, which he characterized as being "the best house in a bad neighborhood." Nordstrom stated that going private has changed governance and reduced time spent on compulsory public company requirements. He said the company vetted multiple options, including private equity and strategic partners, before selecting a partnership with Liverpool. Nordstrom addressed several operational topics. He said Nordstrom is opening 25 Rack stores in the current year and expressed interest in building the capability to open more. He compared the Rack's potential to TJ Maxx's 2,500 stores, suggesting Nordstrom could eventually have 300 to 500 Rack locations. On the Saks-Neiman Marcus merger, Nordstrom said it created an opportunity for Nordstrom to strengthen relationships with luxury brands. He described the company's failed Canada expansion as a "biggest black eye" and said that, given a "do-over," the company would not have entered Canada. On downtown Seattle, Nordstrom said the company does less business and makes less money there while paying more taxes, adding that the company wants to see returns on those taxes. He also said it is "quite likely" that in the foreseeable future there will not be a Nordstrom serving as CEO.

Selected quotes

Recent appearances

  • Pete Nordstrom: From public to private, Nordstrom’s gains momentum

    In this episode of The Retail Pilot, Ken sits down with Pete Nordstrom – Co-CEO of the 125-year-old fashion retailer – to unpack the eight-year journey to go private, the strategic partnership with Liverpool that made it possible, and what's actually changed since May 2025. They explore why the Saks-Neiman Marcus merger created an opening Nordstrom is now seizing, how the Rack is scaling toward 25+ new stores a year, and where AI is genuinely moving the needle. Pete is candid about the failed 2017 take-private attempt, the Canada expansion that became his generation's "biggest black eye," an…

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  • inside nordstrom with Pete Nordstrom - Co-CEO, Nordstrom

    Pete Nordstrom, Co-CEO of Nordstrom joins Rachel for a deep dive into the business behind one of Seattle's most iconic brands. They cover what it really takes to run a fourth-generation family business, the inside story of Nordstrom's long road to going private, and the future of retail. Pete also gets candid about the state of downtown Seattle retail, what Nordstrom is doing to stay invested in the city, and why the Rack's growth strategy is far from cannibalizing the flagship. About guest Pete Nordstrom - Co-CEO, Nordstrom: Pete Nordstrom is a fourth-generation member of the Nordstrom f…

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  • Episode 300: Pete Nordstrom on Culture, Customer Obsession, and Playing the Long Game

    The Remarkable Retail Podcast hits a major milestone with its 300th episode—and Steve Dennis and Michael LeBlanc mark the occasion with a conversation they've been looking forward to: a rare, candid sit-down with Pete Nordstrom, one of the most respected executives in modern retail. As Nordstrom celebrates its 125th anniversary, Pete offers an inside look at what has allowed the business to survive—and by most measures, lead—through dramatic shifts in consumer behavior, technology disruption, and industry consolidation. He traces his own journey from working the stockroom as a teenager to r…

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  • Nordstrom Went Private, And Business Is Thriving | Behind The Business

    With Barneys closed, Lord & Taylor gone, and Macy’s and Saks Fifth Avenue closing stores, the department store industry is in turmoil. Nordstrom's strategy? Going private. Less than a year in, they say the brand has never felt more focused, and it’s growing again. In this episode of Behind the Business, Fortune’s Phil Wahba goes inside the company's Manhattan flagship store to find out how they did it, and whether the success can last. 00:00 Intro 00:50 Nordstrom’s 52nd Street flagship 01:08 Retail industry crisis 01:40 Benefits of going private 02:35 History of Nordstrom 02:45 Opportunity fo…

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  • FULL INTERVIEW: Pete Nordstrom discusses Nordstrom's renewed efforts to attract people to Downtown.

    Pete Nordstrom discusses Nordstrom's renewed efforts to attract people to Downtown. For instance, they're moving their Santa ...

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  • “Shoe” Business: The Evolution of a Family Brand with Pete Nordstrom

    On this flight of The Retail PIlot, Ken Pilot interviews Pete Nordstrom, the President and Chief Brand Officer of Nordstrom.

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  • Pete Nordstrom on luxury and retail

    This week's guest is Pete Nordstrom, President and Chief Brand Officer of ‪@nordstrom‬. Pete is just trying to be Pete on The Nordy Pod. We talk about growing up in the retail family, Steve Jobs emails, the natural thing to do, loving on Big N, old school vs. new school retail, holding down the integrity fort, how luxury works, and The Beatles. #podcast #nordstrom

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  • Get an inside look into Nordstrom with 'The Nordy Pod' - New Day NW

    Nordstrom is a Pacific Northwest brand that is beloved across the U.S. Part of that success is due to its well-known customer service and constant efforts to find new ways of connecting better with customers. Nordstrom's latest venture is "The Nordy Pod" with Pete Nordstrom, which lets the world listen to the conversations inside the company and tells us who the people of Nordstrom are, what they do, and why they do it. For more on the new podcast, as well as a few surprising facts and folklore, president and chief brand officer Pete Nordstrom joined New Day NW. About The Nordy Pod with P…

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  • JWN Stock | Nordstrom Inc Q2 2021 Earnings Call

    Nordstrom, Inc. (NYSE: JWN) Q2 2021 earnings call Aug. 24, 2021 Corporate Participants: Heather Hollander — Head of Investor Relations Erik B. Nordstrom — Chief Executive Officer Anne L. Bramman — Chief Financial Officer Peter E. Nordstrom — President and Chief Brand Officer Analysts: Edward Yruma — KeyBanc Capital Markets — Analyst Chuck Grom — Gordon Haskett Research Advisors — Analyst Oliver Chen — Cowen and Company — Analyst Matthew Boss — J.P. Morgan — Analyst Mark Altschwager — Robert W. Baird & Co. — Analyst Omar Saad — Evercore ISI — Analyst Simeon Siegel — BMO Capital Mar…

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  • [JWM stock] Nordstrom Q1 2021 Earnings Call (5/25/21)

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