Vital Energy CEO discusses the company's rebrand and what drove the decision
Vital Energy President & CEO Jason Pigott tells us about the company's recent rebrand and what drove the decision.
President, Chief Executive Officer & Director, Vital Engy
Search every verified Mikell Pigott interview, podcast appearance, and on-the-record quote β each transcript cross-checked by AI and human review to confirm speaker identity. In a September 2023 interview, Vital Energy President and CEO Jason Pigott discussed the company's rebrand from Laro Petroleum to Vital Energy, which became effective that day. Pigott stated that the company had "really transformed" over the previous three and a half years under his leadership, including acquiring more acreage and drilling higher-quality wells. He said the rebrand was chosen because "what we do is vital to the world" and that the company is focused on providing energy "in the most sustainable way possible." Pigott also highlighted operational improvements, noting that the company had embraced technology such as digital transformation and artificial intelligence. He said the company announced production that was 1,500 barrels per day higher than the higher end of its anticipated range, which he described as "a reflection of everything coming together." Strategically, Pigott said the company's priorities include increasing shareholder value, using free cash flow to pay down debt or repurchase shares, and pursuing acquisitions to create greater scale, stating that "you've got to be a larger scale in size to have a larger impact."
“We've really transformed the company over the last 3 and 1/2 years when I started as CEO. We've acquired more acreage, the wells we drill are higher quality than they were before, and we also really want to think about what we do as an industry and a company and what is our purpose.”
“We decided on this rebrand to Vital Energy because what we do is vital to the world and we're really focused on how do we energize human potential. Everything you do in your lifeβyour phone, your computers, your houseβall require energy and so we want to provide that energy in the most sustainable way possible.”
“We've embraced technology, using things like digital transformation and artificial intelligence to impact our operations. This morning we announced that we were 1,500 barrels a day higher than the higher end of what we anticipated, and I think it's really a reflection of everything coming together.”
“Strategically, the real things for us are to increase shareholder value. From where we were to where we are today, we were outspending our cash flow; today we're providing a lot of free cash flow. We're focused on using that to either pay down our debt or repurchase shares.”
Vital Energy President & CEO Jason Pigott tells us about the company's recent rebrand and what drove the decision.
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