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Sébastien Bazin

Group Chairman & CEO, Accor SA

Search every verified Sébastien Bazin interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Sébastien Bazin, Chairman and CEO of Accor, appeared at the WTTC Global Summit 2026 in Valletta, Malta, in October 2026, where he discussed the travel industry's outlook with Eijiro Yamakita of JTB Corp. He stated that the industry had grown for 60 consecutive years and predicted it would continue growing for at least the next 15 years, citing demographic trends. He also expressed concerns about the impact of artificial intelligence on the sector, saying that AI would "shock everyone" and that customer relationships, data access, and intermediation would change, potentially benefiting large tech companies or existing online travel agencies. At the BIG 2026 event organized by Bpifrance in October 2026, Bazin gave a presentation on audacity and leadership. He described boldness as crossing a barrier for which one is not destined or equipped, and urged business leaders to "leave the door open" for unconventional and daring individuals, citing examples such as General de Gaulle's 1940 appeal and a 1974 song by Pierre Perret. In a separate interview at the same event, he discussed the christening of the Orient Express Corinthian, a sailing ship he called a "gamble" and "gutsy," and spoke about Accor's use of AI to automate parts of the customer journey while keeping human interaction central to the hospitality experience. He also named sincerity as the quality he most admires in employees.

Recent appearances

  • What Are Your Priorities? | Sébastien Bazin & Eijiro Yamakita | WTTC 2026

    October 16, 2026 · 📺 World Travel & Tourism Council

    In a moment of reset, what should leaders focus on? The heads of Accor and JTB discuss their priorities for the next ten years and where they see the biggest opportunities. Speakers: – Sébastien Bazin, CEO, Accor – Eijiro Yamakita, Chairperson and Representative Director, JTB Corp. Recorded live at the WTTC Global Summit 2026 in Valletta, Malta, 8–9 October 2026. Under the theme FUTU[RE]SET, leaders from business, government and international organisations came together to shape the next chapter of Travel & Tourism. The World Travel & Tourism Council (WTTC) represents the private sector of…

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  • Sébastien BAZIN, Chairman and CEO of Accor, on the Bang Stage at BIG 2026

    October 08, 2026 · 📺 Bpifrance

    Sébastien BAZIN, Chairman and Chief Executive Officer of Accor, on BANG stage at BIG 2026, an event organized by Bpifrance. Transform your life by shifting from a spectator to a lead actor through the power of movement and spontaneous action. True boldness means daring to push through silent barriers and overcoming hurdles even when you feel you lack the right tools. By keeping doors open for others and embracing the unexpected, you create a ripple effect of social progress and collective success. Discover how choosing character over credentials can unlock a future where every risk becomes a…

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  • Sébastien BAZIN, Président-directeur général Accor sur la scène du Bang à Big 2026

    October 08, 2026 · 📺 Bpifrance

    Watch the presentation by Sébastien Bazin, Chairman and CEO of Accor, at BANG à Big 2026, an event organized by Bpifrance. Discover how to transform audacity into a powerful engine for social mobility, breaking down the invisible barriers that limit your potential. By choosing action over waiting, you finally become the architect of your own destiny. Be inspired by this bold invitation to seize opportunities and open the doors to success, both for yourself and those around you. This summary was generated by AI. #Bpifrance #Big #Big2026 #Audacity #entrepreneur #business #startup #VSE, #SME,…

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  • Sébastien BAZIN, Président-directeur général Accor on Bang stage at Big 2026

    October 08, 2026 · 📺 Bpifrance

    Retrouvez l'intervention de Sébastien BAZIN, Président-directeur général de Accor, sur BANG EN à Big 2026, un évènement organisé par Bpifrance. Transform your life by shifting from a spectator to a lead actor through the power of movement and spontaneous action. True boldness means daring to push through silent barriers and overcoming hurdles even when you feel you lack the right tools. By keeping doors open for others and embracing the unexpected, you create a ripple effect of social progress and collective success. Discover how choosing character over credentials can unlock a future where e…

    Watch on YouTube ↗

  • Sébastien BAZIN, Chairman and CEO of Accor, on STUDIO BANG at Big 2026

    October 08, 2026 · 📺 Bpifrance

    Watch the presentation by Sébastien Bazin, Chairman and CEO of Accor, on STUDIO BANG at Big 2026, an event organized by Bpifrance. Discover how audacity transforms the wildest dreams into technological feats, from the launch of a revolutionary sailboat to the integration of artificial intelligence to enhance emotional experiences. This exploration highlights the importance of simplifying everyday life to better focus on what truly matters: the warmth of encounters and the sincerity of human interaction. Let yourself be carried away by an inspiring vision where innovation and authenticity unit…

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  • Room Service: Sébastien Bazin of Accor Group Aboard Orient Express Corinthian

    June 25, 2026 · 📺 Fora

    Live from the Mediterranean, Henley boarded Orient Express Corinthian during Cannes Film festival to get a first look at the ship (which had only been in the water for 10 days) and sit down with Sébastien Bazin, CEO of Accor, the French hospitality group steering the revival of the storied Orient Express brand. While the two opted out of the messy egg & cheese to protect the sequins, they did dive right into an intimate conversation about heritage, artisanship, what it takes to dream something this big and why the future of luxury travel might just be setting sail. At 220 meters, with three…

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  • Accor CEO Sébastien Bazin explains what he wants to accomplish before his tenure is up

    June 05, 2026 · 📺 Quest Means Business

    "I've done what I felt was good for the company 13 years ago. It's probably needed actually. You need fresh eyes, fresh blood." Accor CEO Sébastien Bazin explains what he wants to accomplish before his tenure is up.

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  • Accor CEO Sébastien Bazin on the ripple effects of the war in Iran

    June 02, 2026 · 📺 Quest Means Business

    "I think we're going to have a very nice fall and end of the year in the Middle East and I've been going there 5 times for the last 4 months. Those guys are good. They have a plan. They have a vision. They have great leadership. They want to rebound." Accor CEO Sébastien Bazin on the ripple effects of the war in Iran.

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  • FII Institute 8th Edition: Sébastien Bazin - Group Chairman & CEO, ACCOR

    May 11, 2026 · 📺 FII Institute

    Sebastien Bazin discusses the post-pandemic boom in the tourism sector, highlighting Accor's global expansion and its focus on responsible hospitality. He emphasizes the importance of connecting cultures and providing opportunities for people who have never had them before. Accor is expanding into new regions like Southeast Asia and the Middle East, driven by demand and the potential for growth. Bazin stresses the significance of technology as an enhancer in the industry, while maintaining the importance of human interaction during stays. He acknowledges the challenges of mass tourism and the…

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  • Hotel Inside-Flash von der IHIF in Berlin; Talk mit Sébastien Bazin (CEO Accor) vom 23.3.26

    March 23, 2026 · 📺 Hotel Inside

    Der CEO von Accor, Sébastien Bazin, ist vor wenigen Tagen mitten im Nahost-Krieg nach Dubai gereist. Auf dem International ...

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  • FII9: Sébastien Bazin – Chairman & CEO, Accor

    March 11, 2026 · 📺 FII Institute

    Sébastien Bazin, CEO and Chairman of Accor, discusses the current state and future of the hospitality industry. He acknowledges ...

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  • "C'est triste de le voir partir" : Sébastien Bazin regrette la démission de Nicolas Sarkozy

    February 18, 2026 · 📺 BFM Business

    Invité sur BFM Business, le PDG d'Accor Sébastien Bazin a assuré qu'il ne souhaitait pas que Nicolas Sarkozy démissionne de ses fonctions d'administrateur du groupe, ses condamnations judiciaires ne l'interdisant pas de gérer une entreprise privée. 👉 Abonnez-vous à la chaîne : urlr.me/G9aRwB ------- 👋 Bienvenue sur la chaîne YouTube officielle de BFM Business, première chaîne d'information économique et financière de France. 📺 Chaque jour, suivez en vidéo l'intégralité de l'actualité économique, boursière, entrepreneuriale et financière. De Good Morning Business à La Grande Interview, en pa…

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Verified interview transcripts

Notable quotes

“What keeps me awake at night is the cards will be resold between the players. Today the big gorillas we master our own destiny but AI will shock everyone. The customer relationship will be different. Data knowledge will be kidnapped by the LLM. The intermediation will be totally changed to the benefit of whom? Who going to be the winners? Is it going to be Gemini? Is it going to be Clo? Is it going to be Chpt OpenAI?”

“This industry is so so easy to predict. It's been blessed for 60 years in a row. It's been growing for 60 years in a row. And because of three things, and I'm making a bet, it's going to grow for the next 15 years at a minimum of the same pace if not greater than the last 60 years. Demography is going going to go up. When I was born in 1961, the world had less than three billion people. Today, the same world in only ”

“Ça sera le plus le pays le plus important dans le monde de l'hospitalité dans le monde. Probablement d'ici 20 ans. Depuis 25 ans, ce sont les États-Unis. Il y a eu l'Europe depuis après 15 ans, puis ce sera la Chine dans 5 ans. De manière indiscutable, ça sera l'Inde comme étant le continent le plus important. Pourquoi ? Parce qu'ils ont 1 milliard 400 millions. Mais surtout ils ont une croissance de 6 et5 à 7 % depu”

“Toutes les cartes vont être battues. Donc qui va prendre l'ascendant sur la relation client ? C'est vous allez appartenir à qui ? À quelqu'un parce que vous ne le savez pas. Vous êtes devenu le produit. Moi aussi. Donc qui va être celui qui va répondre le mieux à vos attentes en terme d'expérience, en terme d'envie d'être séduit, en terme de capacité de choix de manière indiscutable, l'agent conversationnel qui exist”

“The World Bank is being saying that in 10 years from today you're going to have a billion two young people between 18 and 25 who are looking for a job in those developed countries which is mostly Africa and Southeast Asia and South America. The shape of the economy of those countries could maximum afford to give a job to 400 million of those young people. So 800 million will be out of a job proposition in only 9 year”

“Il faut surtout que les entrepreneurs, moi et d'autres, on on parle du verre à moitié plein. Ce pays, on s'est autoinfligé pas mal de problèmes, ça je dois dire. Mais comme on se l'est autoinfligé, on peut sortir de ça. Il y a tout dans ce pays. Il y a de la richesse, il y a de l'intelligence, il y a l'éducation, il y a un système de santé, il y a une géographie, il y a des cultures, il y a tout. Donc on va arrêter d”

The summary and quote tags on this profile are produced with AI assistance from verified, first-person interview transcripts, then checked by our team to confirm the speaker's identity and the accuracy of every quote. See how we verify →