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Niccolo Maisto

CEO, ESL FACEIT Group (sole CEO since 2025), Esl Faceit Efg

Search every verified Niccolo Maisto interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Niccolò Maisto, CEO of ESL FACEIT Group, spoke at the FII8 conference in Riyadh on October 1, 2024, as part of a panel titled "How PIF is Reshaping Global Sports." During the discussion, Maisto described the Public Investment Fund's (PIF) investment in his company as "a visionary investment," stating that it allowed the company to build "capabilities that are quite unique" and to support events such as the Esports World Cup and IEM Cologne simultaneously. He added that while many companies exist in esports, his company was "lucky or good enough" to receive an investment from PIF and Savvy of a size and timeframe that enabled the development of that infrastructure. In a 2017 interview, Maisto discussed his background transitioning from investment banking and private equity to co-founding FACEIT. He advised aspiring entrepreneurs to "launch now," to find co-founders who "really add value" rather than friends, and to listen to customers, as they determine whether a product succeeds. He also emphasized that key performance indicators for startups should focus on engagement, such as the number of matches played and user retention.

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