Director, Chairman, Group CEO and Group CCO, Seiko
Search every verified Shinji Hattori interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. At the 2016 Baselworld trade fair, Shinji Hattori delivered the opening address, recounting the history of Seiko from its founding by his great-grandfather Kintaro Hattori in 1881 through the 1923 Great Kantō earthquake. He stated that the company had adopted a new strategic direction for 2016, moving away from a regional strategy that produced watches tailored to local tastes, because "today we all live in one global village." Hattori noted that this shift had begun in 2010 with the international launch of Grand Seiko and the globalization of the Astron, Prospex, and Presage collections. Hattori presented new products including a Grand Seiko sports design, a Prospex GPS solar watch, and an Astron model featuring a dial decorated with colored lacquer and gold engraving, which he described as "the smallest tourbillon by volume in the world." He stated that Seiko operated 64 boutiques worldwide and that his aim was to increase that number to 200 in the coming years. Hattori described his vision for Seiko as "a brand that is moving ahead touching hearts," emphasizing innovations in both high technology and traditional watchmaking.
“For 2016 we have a new strategic direction for Seiko. For two decades or more we had a regional strategy in which we made watches that fitted the taste of each region. It worked well for many years but today we all live in one global village and it has been clear to us for some time that we needed to adapt.”
“My aim is to increase this to 200 in the coming years so that as many people as possible can experience the rich world of Seiko in the best possible way.”
“Today we live in one Global Village and it has been clear to us for some time that we needed to adapt. This is why in 2010 we launched Grand Seiko internationally, it is why Astron and Prospects are Global Collections and why Presage is now also more widely available.”
“My vision of Seiko as a brand that is moving ahead touching hearts. We are moving ahead with important innovations in both high technology and traditional watchmaking and we will touch the hearts of our customers by giving them more opportunities to enjoy the rich appeal of Seiko in new and engaging ways.”
Mr. Shinji Hattori megnyitó beszéde - Baselworld 2016.
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