Chief Commercial Officer, Scandinavian Tobacco As
Verified interview transcripts, podcast appearances, and direct quotes from Régis Broersma, Chief Commercial Officer at Scandinavian Tobacco As. AI-verified speaker identity with full-text searchable transcripts.
“we are the leading provider of handmade cigars in the us and we're actually growing also very fast internationally we do that because we have an unrivaled portfolio of superbrands that actually resonate really well with our consumers so a very strong brand equity that we have in our brands”
“about one-third of the group's total net sales comes out of this division but with very high margins and a very low opex base we actually convert that to very high evita so 43 percent of the group's av tag comes out of this division”
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