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Ray Mauritsson

President & Chief Executive Officer, Axis Ab

Search every verified Ray Mauritsson interview, podcast appearance, and on-the-record quote β€” each transcript cross-checked by AI and human review to confirm speaker identity. In 2016, Mauritsson stated that Axis and its majority shareholder Canon had agreed to have Axis take over marketing and sales of Canon cameras in the Americas to create "clarity in the market" and avoid competition between the two companies' salespeople. He noted that Asia was still under discussion and that there was no integration agenda between the two companies on the R&D side. Mauritsson also described a shift in the video surveillance market from a focus on product technology to a broader focus on complete solutions for end customers, and said that Axis would compete with Chinese manufacturers by expanding its offering to include more software and additional products. Mauritsson said that having Canon as a majority owner had not changed Axis's business significantly, though it provided new interactions with the board. He described the acquisition as having "a lot of rationale" and potential benefits from access to Canon's knowledge and technology, particularly in lenses, sensors, and intellectual property. He noted that the market was moving from a technology shift phase to a more mature phase, requiring a change in strategy, and that the big challenge for Axis was to "drive the change" quickly while maintaining its culture of innovation.

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