VP & Chief Information Officer, Pool
Search every verified Todd Marshall interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Todd Marshall, Vice President and Chief Information Officer at Pool Corporation, spoke at the company's 2024 Investor Day about the company's digital strategy. He described the "Pool 360 digital ecosystem" as a common platform that integrates the company's entire business and serves as its digital supply chain. Marshall stated that the company is focused on developing new, integrated applications that connect with this supply chain to bring the network's capabilities to customers. He noted that two solutions, P360 water test and P360 service, are currently available and are intended to create an "unparalleled customer experience." Marshall said the company has invested in improving the Pool 360 tool, focusing on product data, search functionality, and mobile access with a "fanatical focus on the customer experience." He emphasized the importance of data generated by the ecosystem, stating it provides valuable insights to drive programs like Retail Edge and Service Edge and enables data-driven decisions. Marshall added that user feedback creates a "continuous improvement flywheel" and that investments in these tools have led to a year-over-year increase in sales order lines.
“I'm Todd Marshall, VP and CIO — our pool 360 digital ecosystem means our entire business is joined by one common platform and all of that is integrated with Pool 360; that's our digital supply chain.”
“This project is really focused on taking new applications which are integrated with each other and integrating those with that digital supply chain — bringing the power of our network to our customers where they run their business day in and day out.”
“Two of those solutions are available today: P360 water test and P360 service — these create an unparalleled customer experience that we're offering for our customers.”
“We focused on Pool 360 itself and invested to improve the tool — better product data, better search, better mobile — with a fanatical focus on the customer experience; this is the platform we're going to build the ecosystem on.”
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