Executive Vice President & Chief Operating Officer, Audacy
Search every verified Susan Larkin interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Susan Larkin, Executive Vice President and Chief Operating Officer at Audacy, discussed the company’s Chapter 11 bankruptcy in a September 2024 podcast, describing it as “the best possible case scenario” and “not disruptive to our day-to-day operations,” and said it positions the company for “meaningful growth and success in 2024 and beyond.” She stated that Audacy has 221 radio stations in 45 markets, reaches 200 million people per month, and employs about 5,000 people. Larkin noted that radio advertising is evolving, with linear listening declining a few percent annually, while the company plans to grow its digital platform at a greater rate, and she described radio personalities as “the original influencers” representing a key monetization opportunity. She said Audacy is exploring AI for tasks such as copywriting and gathering interview questions, but within guidelines and with a focus on automation to ease task work rather than replace people. In September 2023, Larkin appeared at the Hollywood Bowl for the American Foundation for Suicide Prevention, where she said Audacy had raised $1.5 million for the organization and emphasized the role of audio in supporting mental health and saving lives. She promoted the 988 suicide prevention hotline, stating that Audacy’s personalities and artists can help spread awareness. In a July 2025 video, Larkin highlighted the wellness center and gym at the Solemar development, describing it as “packed with state-of-the-art equipment” and noting the “epic ocean views” as her favorite feature. She has also spoken about her career path, including breaking into radio sales in the mid-1980s and advancing into management, and she said that more women are in senior leadership positions today compared to the 2000s)Skip
“If you couldn't already tell, I love fitness.”
“Having a gym like this right at home, it's a total game changer.”
“Solomar's wellness center is packed with state-of-the-art equipment and has plenty of space to move, stretch, and have a great sweat.”
“It's always spotless, regularly cleaned, and well-maintained.”
“There's a treatment room as well as his and hers locker rooms complete with steam rooms and saunas; it's like having a luxury spa just steps from your front door.”
“My absolute favorite part is the location — right on the ground floor with epic ocean views; there's just something about watching the sunrise over the beach while you're getting a morning sweat. It's pure magic.”
“Odyssey's a really large scaled audio and entertainment company; we have 221 radio stations in 45 markets, reaching 200 million people a month with about 5,000 employees. Our Chapter 11 bankruptcy was the best possible case scenario and is not disruptive to our day-to-day operations, positioning us for meaningful growt...”
“Radio advertising is evolving; while linear listening has diminished a couple percent every year, we plan to grow listening on our digital platform at a much greater rate. Advertisers want targeted campaigns and a return on ad spend, and our personalities are the original influencers, which is a key monetization opport...”
“We have 43 sports stations, 8 all-news, 20 news talk, and the rest music stations. Launching new news or sports stations from the ground up is almost impossible today, so we focus on evolving our well-established brands with modernized content to reach diverse audiences while maintaining authenticity.”
“We are exploring AI to assist our teams, such as using it for copywriting commercials or gathering interview questions, but always within guidelines. We are focused on automation to ease task work, not to replace people, and we remain committed to authentic journalism with credibility.”
“The Radio Advertising Bureau serves broadcasters by providing sales training, research, CRM tools, and advocacy. It balances the needs of large companies like Odyssey and iHeart with medium and small broadcasters, focusing on increasing media share and voice through research and measurement.”
“I have always loved what I do and believe passion is key to success. Leadership means surrounding yourself with people smarter than you, being curious, collaborative, and resilient. There have been many failures and sacrifices, especially balancing career and family, but grit and passion have seen me through.”
“Breaking into radio sales as a woman in the mid-80s was not challenging for me, but advancing into management was harder due to fewer women in leadership. I have always felt fortunate not to be denied positions because of gender, though balancing career and parenting remains difficult.”
“There are more women in senior leadership positions today compared to the 2000s. My daughter, a college athlete and music industry professional, sees no barriers and believes she can do anything, reflecting positive change in opportunities for women.”
“To be a successful leader, you must be growth-minded, curious, and constantly raise the bar. I have always sought mentors, collaborated, and aimed to improve, which I believe is essential for leadership success.”
Love fitness? How about a spa-like experience right at home—maybe with an ocean view? ♀️ Then Solemar is calling.
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