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Eddie Perdok

Chief Executive Officer (CEO), Kramp Groep Bv

Search every verified Eddie Perdok interview, podcast appearance, and on-the-record quote β€” each transcript cross-checked by AI and human review to confirm speaker identity. Eddie Perdok, CEO of Kramp, has discussed the company's digital transformation, noting that since becoming CEO in 2009, turnover has approximately tripled, with 95% of the current €950 million in business conducted online. He stated that the company began its digitalization efforts after the first internet bubble around 2000, and that a significant part of its success in the last decade is due to its online proposition. Perdok said that Kramp invested nearly €15 million in IT in 2019 and added digital expertise to its executive board, management team, and supervisory board. Perdok described Kramp's approach as thinking in decades rather than quarters, emphasizing long-term position and development over short-term success. He stated that the company has built a marketplace where farmers can order everything they need, including products beyond Kramp's own parts, such as feed, seeds, and machinery. Perdok attributed the company's inclusive mindset to a founding philosophy of cooperation, and he expressed the belief that "people first, digital second" is essential, with good people being the most important factor.

Selected quotes

Recent appearances

  • In conversation CEO Eddie Perdok at Kramp about using digital to stay ahead and transforming cust...

    Eddie Perdok, CEO of Kramp, took sales from 0 to 95% online, tripling turnover in 10 years to become Europe’s largest supplier of agricultural parts. He shares his insights on this remarkable history and building for the future, including how: β€’ making digital important naturally attracts talent β€’ digital horizons require you to think in decades not quarters β€’ to head off disruption from Amazon, you need to really get in touch with your client β€’ leading in digital is always people first, digital second

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  • Eddie Perdok, CEO KRAMP | SparkOptimus CEO stories

    Eddie Perdok, CEO of Kramp, took sales from 0 to 95% online, tripling turnover in ten years to become Europe’s largest supplier of agricultural parts. He talks to Alexandra Jankovich about how he’s now building for the future, heading off disruption from Amazon, and why to be a leader in digital, you need to think people first, digital second. Contents: 00:54 Kramp's journey from a traditional family business to 95% of sales online - learning from pure players 04:10 Digital transformation: how Kramp took along clients and employees 05:51 Organizing activities centrally or locally? How Kramp…

    Watch on YouTube β†—

The summary and quote tags on this profile are produced with AI assistance from verified, first-person interview transcripts, then checked by our team to confirm the speaker's identity and the accuracy of every quote. See how we verify →