Gustaf Unger

Chief Executive Officer, Avanza Bank Holding

Search every verified Gustaf Unger interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Gustaf Unger, CEO of Avanza Bank Holding, participated in a live Q&A on January 24, 2025, following the bank's annual report. During the session, he discussed the company's strategic direction, stating that he believes future innovation will occur more in cloud-based solutions than on-premises systems. He also noted that it would be easy for Avanza to earn more money by taking greater risk in its treasury portfolio, but cautioned against the approach taken by Silicon Valley Bank, which made long-term bets while having short-term liabilities. Unger said that in one year, Avanza should have "impressed" its customers by making saving and investing better, easier, and cheaper, and that in ten years, the company should have "revolutionized" the market further and be the organization everyone wants to recruit from. In a July 2024 podcast appearance, Unger described himself as a "stock and securities nerd" and said he invested one million Swedish kronor in Avanza shares on the same day he signed his contract to become CEO, calling it a "fairly large part" of his liquid portfolio. He also discussed his management philosophy, emphasizing delegation and avoiding committees, stating that "shared responsibility is no one's responsibility." On competition, he said that Nordnet wants to become even larger in Sweden and that Avanza needs to "stand on its toes."