Jürgen Reinert

Chief Executive Officer, Sma Solar Technology

Search every verified Jürgen Reinert interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Jürgen Reinert, CEO of SMA Solar Technology, participated in the company's "Let's talk energy! POWER ON" virtual event in June 2020. During the event, Reinert discussed market trends, including his expectation that the global PV market would see a decline in 2020 due to the COVID-19 pandemic, estimating a drop from 220 gigawatts to around 200 gigawatts. He stated that 2019 was a strong year for SMA, with delivered power increasing from 8.5 to 11.5 gigawatts, a 35 percent rise. Reinert also noted that the company's order intake for large-scale storage inverters exceeded one gigawatt. Reinert emphasized the importance of sustainability in the PV industry, comparing it to electric vehicles powered by non-renewable energy. He said that SMA's inverters helped reduce 60 million tons of CO2 annually, equivalent to 10.5 billion euros in environmental damage. He also highlighted that the company reduced the energy needed to produce a kilowatt of inverter power by 63 percent over the previous four years. Reinert predicted that storage attachment rates would exceed 50 percent across most market segments in the coming years. He expressed confidence in SMA's long-term presence, stating the company has been in the market for 40 years and will remain for another 40.