Board member, Independent Board Member
Search every verified Don Mattrick interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Don Mattrick, during his tenure as President of Interactive Entertainment at Microsoft, was a central figure in the unveiling and promotion of the Xbox One console. At the console's reveal in May 2013, Mattrick described the Xbox One as "the ultimate all-in-one home entertainment system" and stated that the company's mission was to "design and build an all-in-one system to light up a new generation of games, TV, and entertainment." He emphasized the device's connectivity and online features, saying the company had "innovated for what we think are the appropriate scenarios moving forward." Following the reveal, Mattrick faced significant criticism from gamers regarding the Xbox One's required internet connectivity and restrictions on used games. In interviews at E3 2013, Mattrick responded by saying, "Fortunately we have a product for people who aren't able to get some form of connectivity — it's called Xbox 360," and suggested that users who did not like the new policies should "stick with 360." He characterized the online requirement as a "future-proof choice" and argued that critics were "imagining outcomes that are worse than what we believe it's going to be in the real world." Mattrick also stated that the company would "work with our partners to support the secondhand market" and that more details would be unveiled in the coming weeks.
“At Xbox, we're ushering in a new golden age of entertainment, a time when entertainment becomes more interactive.”
“Fortunately we have a product for people who aren't able to get some form of connectivity — it's called Xbox 360.”
“Good morning everyone — on behalf of Yusuf Mehdi, thank you for joining us. I've spent my entire career at Microsoft and I've never been more excited than I am today because today we put you at the center of a new living room where your TV comes alive each and every day.”
“More than a decade ago Xbox put the connected experience in the hands of creators so they could realize that shift — gamers were hungry to adopt.”
“Now nearly eight years after our launch, Yusuf Mehdi is continuing to lead the industry in sales in this thriving $65 billion a year industry.”
“We brought you new interactive content: two‑way TV, fitness, sports — interactive experiences that expand what the platform can deliver.”
“Today we look forward — can we offer the mobile phone to you, can we offer the tablet to you, can we offer Xbox to you? The living room has changed radically over the last eight years with the addition of cloud; can we take what you love and make it better?”
“Introducing the one with the power to create experiences in the living room each and every day — Xbox One.”
“It's a great line for games — people are going to love it and then they're going to understand what we're trying to create and how it links games and entertainment.”
“The functionality of the box — some of the advantages that you get of having a box that is designed to use an online state — to me is a future-proof choice.”
“Fortunately we have a product for people who aren't able to get some form of connectivity — it's called Xbox 360. Right, so stick with 360, that's your message if you don't like it.”
“If you have zero access to the internet that is an offline device — when I read the blogs and thought about who's really the most impacted there was a person who said, 'hey I'm on a nuclear sub' — I've got to imagine that it's not easy to get an internet connection.”
“Fortunately we have a product for people who aren't able to get some form of connectivity — it's called Xbox 360.”
“So stick with 360 — that's your message. If you have zero access to the internet, that is an offline device.”
“Look, we designed something that's great — it is at its core a games box and we've innovated for what we think are the appropriate scenarios moving forward.”
My Friend Carter is the only one in the world who got this joke.
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what the fuck. yeah thats nice this almost made me break everything with microsofts name on it.
Basically Microsoft's fuck you to gamers.
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Microsoft Xbox Executive Don Mattrick tells the interviewer to stick with the Xbox 360 if you don't have internet connection "Stick ...
Geoff Keighley questions Don Mattrick on the Xbox One's online requirements and the Microsoft's next-gen direction. Interview filmed before Microsoft's E3 Press Conference. For everything happening at E3 go to GameTrailers: http://www.gametrailers.com/e3
Introduction of the new Xbox One console with Don Mattrick.
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