President & CEO, Betsson
Search every verified Pontus Lindwall interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. Pontus Lindwall, President and CEO of Betsson, spoke at an event titled "Gaming in the Nordics 2026" in Copenhagen on July 1, 2026. He discussed the regulatory landscape across five Nordic markets, describing them as "all in motion." Lindwall said he expects new regulation in Finland to take effect on July 1, 2027, and expressed hope that Finland would model its rules on Sweden and Denmark rather than Norway. He characterized Finland as "a monopoly in transition." Regarding Iceland, he stated that the country has "like 0% channelization" because no regulated online business currently operates there, though he noted that some Icelandic attendees had told him regulation is forthcoming. Lindwall also commented on other European markets. He said Betsson had been "forced to exit UK and Germany," describing the UK as having "cranked up the taxes" and Germany as having "over restriction." He argued that "good regulation is good business for players, society and operators alike" and stated that "channelization is the scoreboard" for evaluating regulated markets.
“I think the regulator and the state of course who is behind the regulator has arranged it in a way so that they can keep a fair part of the gaming industry for themselves being the lotteries but there is no real like protection reason for keeping the monopolies for lotteries and things like that because they don't show...”
“I think we do as good as we can but given the situation we have to be sober enough to just say okay we see this happen and we understand why it's happening and we see former colleagues starting off companies like that because they work with us and they see the problems that we have. They see the problems with channeliz...”
“I think the regulator and the state of course who is behind the regulator has arranged it in a way so that they can keep a fair part of the gaming industry for themselves being the lotteryies but there is no real like protection reason for playing for uh keeping the monopolies for lotteryies and things like that becaus...”
“One way is to first, you know, I guess regulators don't really love private gambling operators, but they have to admit to themselves that we are on the same side of the table because if we don't have any gambling going on on our license, then we don't have a business. So that's the first step to kind of, you know, say...”
“I was very nervous about the first half of the tournament because we saw all those teams that, you know, we didn't know what to expect from them and you could see, okay, there there are like 20 games where we're just going to lose money and pay out. But those teams stood up, you know, and they did things that no one di...”
“Europe is a fragmented market. There are some countries that are very hard to digest and very hard to work in because of regulatory measures and let's say over-regulation, I would say too much constraints on the product and what we can offer. And then there are other markets which are more optimistic and more opened up...”
“Western Europe as a whole is actually a sad story in many ways where we have seen regulatory development which definitely is working against the ambitions of the regulators to create a regulated and taxable gaming industry. And we at Betsson being quite a big company, we are standing more or less outside many of the la...”
“We don't believe that we should try to fix that by, you know, taking down, let's say, marketing for our core markets on the B2C side. That would show short term save us some money and have an impact on the profitability, but we're not here for only for this quarter, which we're in now, the second quarter. We're here fo...”
“The only thing that drains me are, you know, bad proposals by regulators because that's so bad for the whole industry and the purpose of what we do.”
“I hope that people will say that this was a terrific company to work in. This is a company with a great culture where we respect everybody and we cooperate. We do it as one company, one Betsson wherever we are based in the world.”
“I put them in one bucket and that's all the state-owned companies because they are not dying a slow death but they are decreasing all the time and they had so great market positions at the time they had like you had like almost 100% market share in every country and they kind of didn't react to what we were doing early...”
“I think what I do I mean first of all I've been with the company since its inception of course so I pretty much know the work and how to do it but now I don't anymore because I don't know how to program I couldn't you know do payments anymore I can't do the details anymore. But one thing I think is good is that I under...”
“We have a license in Brazil as well. We have experience from newly regulated markets that sometimes initially there's a some kind of a marketing war because everybody wants to grab their market share initially. Then we have seen a little bit in other markets like some kind of regulatory instability because when the reg...”
“We see that the tax has to be balanced so that it becomes a functional gaming market if not then the market will collapse and then we are not interested in being in the market. And I think in our industry we often discuss markets like Germany as an example which has a channelization which is almost nothing. So everybod...”
“We have a pipeline which we assess as always and we have some interesting opportunities. Secondly, we are in a very very strong position better than ever to be able to do M&A in the sense that we have a very solid balance sheet. I can't comment on any timings but on what we are looking for I think it's obvious that the...”
In this episode, Betsson AB CEO Pontus Lindwall discusses the company's recent financial results, regional strategies, and insights from the World Cup, providing valuable perspectives on the iGaming industry. Key Topics Betsson's Q2 and H1 financial results Regional focus on Latam and Europe Regulatory challenges in Western Europe Impact of the World Cup on revenue Strategies for customer retention post-World Cup Decline in Nordics and CEE regions B2B and B2C revenue dynamics Future outlook for Betsson Host: Charlie Horner Guest: Pontus Lindwall Producer: Anaya McDonald Editor: Anaya McDonal…
In today's episode of iGaming Daily Host Charlie Horner is joined by special guest Pontus Lindwall CEO of Betsson AB and SBC Editor-at-Large Ted Menmuir as the trio delve into Betsson’s Q1 2026 results, navigating the stark contrast between record B2C customer engagement and the mounting margin pressures of a maturing European market. Tune in to today's episode to find out: How Betsson is managing a significant 47% slump in operating income amid rising global gaming taxes. The primary reasons behind the sharp €40m revenue drop in the B2B segment and the path to recovery. Why Latin America r…
Pontus Lindwall, CEO of Betsson, joins the ICE Studio at ICE to reflect on leadership, regulation and company culture after decades at the helm. Watch at iGB: https://igamingbusiness.com/igb-ice/p...
Pontus Lindwall, CEO of Betsson AB, visited the Malta stand at ICE Barcelona 2026 to give an overview of the companies operations on the island, and what the future looks like. During the interview he focuses on: – How the Make It in Malta campaign showcases Malta’s long-term commitment to the industry. – Betsson’s 20 years of legacy on the island, and how the operational hub works in Malta, with over 1,000 people employed. – The advantages of Vision 2050, which represents an official commitment by Government to the industry, giving iGaming companies like Betsson confidence that they’re…
In the latest episode of the SBC Leaders Podcast host Sue Schneider sits down with Pontus Lindwall, CEO of Betsson Malta, to explore his fascinating journey from a technology enthusiast in Stockholm to a pivotal figure in the iGaming industry. Pontus shares insights into the early days of internet gaming, the challenges of navigating unregulated markets, and the evolution of his company, Net Entertainment.Join us as we delve into the dynamic world of gaming, innovation, and regulation, and discover how Pontus's vision helped shape the industry we know today. Host: Sue Schneider Guest: Pontus…
🎙 NEXT.io Podcast #244 with Jesper Kärrbrink, CEO, Immense Group and Pontus Lindwall, CEO, Betsson LIVE at NEXT Summit Valletta 2025. In 2022, they shared the stage for the first time at iGaming NEXT Valletta. Now, we’re bringing them back for round two. This power-packed session reunites these industry stalwarts for a straight-talking, no-nonsense discussion on the biggest forces shaping iGaming today. From M&A shake-ups and industry consolidation to shifting regulations, they’ll break down what’s happening, what’s next, and most importantly what it means for operators, suppliers, and inve…
In this episode of iGaming Daily, sponsored by Optimove, hosts Ted Orme-Claye and Ted Menmuir dive into Betsson Group’s Q2 and H1 2025 financial results, released on Friday. In a climate marked by rising gambling taxes and global regulatory upheaval, Betsson continues to outperform the industry, notching its 18th consecutive quarter of growth since 2021. The conversation explores Betsson’s winning strategy in key markets, including their rising dominance in Italy through a strong casino offering and sportsbook sponsorships. Despite upcoming regulatory shifts and intensifying competition in t…
Betsson AB (publ) released its Q2 2025 results on July 18, 2025, reporting double-digit revenue growth and robust operating momentum, even as market sentiment remained volatile. The group posted revenue of EUR 303.7 million, up 12% from the prior year, with organic growth reaching 16%. This marks another quarter of strong expansion, propelled by all-time highs in Western Europe and Latin America, along with continued positive performance in core online casino and sportsbook segments. Casino revenue increased 11% to EUR 212.4 million, comprising 70% of group revenue. Sportsbook turnover remain…
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