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Stephan Winkelmann

Chairman and CEO, Automobili Lamborghini S.p.A., Volkswagen AG

Search every verified Stephan Winkelmann interview, podcast appearance, and on-the-record quote — each transcript cross-checked by AI and human review to confirm speaker identity. In a November 2026 interview, Stephan Winkelmann discussed Lamborghini's approach to vehicle power and electrification. He stated that the company no longer considers there to be a limit on power output, saying "it would be never enough," and emphasized that the focus is on how power is controlled, drivability, and safety. He also commented on the emotional appeal of Lamborghini vehicles, noting that a thousand-horsepower electric car cannot be as emotional as their models. Winkelmann explained that Lamborghini has decided against introducing a full electric car as its next model, citing declining customer acceptance of full electric vehicles. He attributed this to factors such as the lack of engine sound, charging speed, charger density, and range. He added that a Lamborghini is typically not an owner's first car, but rather a childhood dream purchase, so practicality is not the primary consideration. Instead, the company plans to release another plug-in hybrid model in 2030. He also mentioned that Lamborghini will continue producing special one-off vehicles, like the Fenomeno, based on customer demand, though not on an annual basis due to resource constraints.

Recent appearances

Notable quotes

“The missing of the sound? The fact that they might have experiences with full electric cars in terms of charging speed, density of the chargers, the range of the electric cars, and for sure also that a Lamborghini is never the first car in the garage. So when you buy a Lamborghini, you buy it because it's a childhood dream, because it has to exceed the dreams you might have. So it's not about mileages, it's not about”

“When we started to think about electrification it was clear that the first step after full ICE cars is to be plug-in hybrid cars. But the promise of having a new design, more performance, and less emissions. And this is working out with the Revuelto, with the Urus, and also with the Huracán. Then we thought, and this was at the beginning of this decade, that there will be a sweet spot in time, now after the second pa”

“Per la prima volta l'anno scorso abbiamo superato i 3 miliardi di fatturato. Abbiamo fatto un risultato di operativo di 835 milioni e abbiamo consegnato per la prima volta più di 10.000 vetture.”

“At the end of the day you have to have an approach which is coherent which is now has a strategy a long view and for sure you have to create the critical mass to reinvest into the future of the company. To die in beauty is something which is not paying off.”

“The shift from ICE engine to plug-in hybrids is very well accepted. The data is showing that this is working because we are sold out until the end of 2026. Also the Urus is sold out worldwide as an average until the end of next year, so this is very positive. The Temerario was just presented, so we are starting today is the Lamborghini Day Japan but also the premiere here in Asia of the Lamborghini Temerario, so this”

“Our strategy is rock solid because we have now established a full hybridization of all the lineup. We decided to go ahead with this hybrid cars as long as possible, only by the end of the decade we will add a full electric car, and this is something which we already planned, so we will not change this. A worldwide trend is that the BEV trend is flattening, it will take more time, and this is for sure also something w”

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